Info TV is kicking off a solidarity campaign this April, dedicated to supporting associations that work to build a better, more inclusive society. The initiative aims to highlight the valuable contributions of these groups and to encourage public involvement in charitable efforts that strengthen communities across Canada and the United States.
The inaugural partner is the Red Cross, an organization that has carried out substantial work in the province of Alicante and is committed to creating a fairer world with environments that are safer, healthier, and more sustainable for everyone. The program will showcase how the Red Cross collaborates with local leaders and volunteers to address urgent needs and long‑term challenges alike.
On the Info TV sets, prominent figures connected with the Red Cross will share insights into the organization’s two‑pronged mission: responding to emergencies with speed and compassion, and fostering resilience through ongoing community programs. Francisco Galvañ, the association’s president, and Martín Sanz, author of a volume chronicling the 150‑year history of the Red Cross in Alicante, are among the guests who will participate in discussions and features. Their appearances will illuminate how thousands of volunteers have contributed to this enduring effort and how the work has touched the lives of more than 650,000 people over the years. More than 9,300 volunteers have joined the cause, turning aid into action across a wide range of services and initiatives.
The campaign also reflects the Red Cross’s continued commitment to supporting those most affected by recent global crises. In the aftermath of the pandemic, the organization has remained a steady presence, addressing emotional and economic harm while extending a helping hand to refugees fleeing conflict in Ukraine and to individuals experiencing isolation and loneliness. Info TV’s platform will explore these humanitarian networks, the daily realities they navigate, and the shared values that sustain volunteers and beneficiaries alike. This partnership underscores the power of community spirit in times of hardship and the essential role of volunteerism in shaping a more humane world. The overall objective is clear: to inspire viewers to engage, contribute, and stand in solidarity with people who need support now more than ever, as noted by the Red Cross representatives and their long‑standing supporters [citation attribution].