Professional gemologists distinguish diamonds from cubic zirconia, since both stones can share similar visual traits such as color, cut, size, and clarity. Elena Rakutina, a specialist with the SOKOLOV jewelry holding, explained this to socialbites.ca.
Experts agree that buying diamond jewelry from a trusted manufacturer is wise because such pieces can come with warranties and certification from independent, reputable gemological laboratories such as the Gemological Institute of America (GIA) or the American Gem Society (AGS). The presence of a certificate helps confirm that the diamond’s stated quality is genuine, according to Rakutina.
She emphasized four key factors to evaluate: clarity, color, carat weight, and cut. The higher these parameters, the more valuable the diamond typically is. Diamonds come in a range of color options from completely colorless to various hues such as yellow, pink, blue, and green. Popular cut styles include round, princess, and heart shapes. Traditionally, diamond jewelry is crafted in gold or platinum, though silver is also used in some designs, Rakutina noted.
Rakutina also highlighted practical steps for buyers seeking assurance. First, request the seller’s lab report from a recognized independent laboratory. Second, compare the certificate’s specific grades rather than relying on marketing terms. Third, inspect the certificate for the diamond’s unique identifier, the report date, and the lab’s name. These details help verify authenticity and alignment with the seller’s claims. Finally, consider the return policy and warranty as part of the overall value, especially for high-value purchases. The combination of a trusted source, a credible certificate, and transparent documentation provides buyers with greater confidence when selecting a diamond, even in a market with many imitators.
In summary, a well-educated buyer will look for independent certification, understand the core quality factors, and note the practical safeguards that confirm the stone’s authenticity. This approach empowers consumers to make informed choices and protects them from misrepresentation in the jewelry trade, as corroborated by industry experts like Rakutina. This guidance also aligns with best practices most reputable jewelers follow when presenting diamond collections to discerning customers, and it reflects ongoing standards across North American markets.
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