Deva Cassel, the 18-year-old daughter of Monica Bellucci and Vincent Cassel, stepped into the spotlight for a Dolce & Gabbana fashion campaign in Rome on Monday, May 29. Photographers captured her poised presence as she posed against the iconic backdrop of the Trevi Fountain, presenting a look that blended timeless elegance with contemporary flair. The scene highlighted Deva in a black lace mini dress, complemented by leather slippers bearing the brand’s emblem and a sleek black clutch that completed the ensemble. The moment underscored her growing role as a model who carries forward a family legacy in Italy’s luxury fashion scene.
Deva Cassel has been closely linked with Dolce & Gabbana for several years, building a relationship with the house after signing a contract in 2019. That initial collaboration included her appearance in a fragrance commercial, marking the start of a continuing association with the brand. Over time, she has become a familiar face in campaigns and presentations, reflecting the brand’s ongoing exploration of young, cosmopolitan female presence in its storytelling across fashion and beauty lines.
Earlier, during Milan Fashion Week, Deva took the runway in September 2022, participating in a Dolce & Gabbana show that showcased a blend of vintage inspiration and modern silhouettes. On that occasion she wore the same lace dress that had appeared in Rome, tying together two high-profile moments in the same collection cycle. The appearance reinforced her status as a versatile model who can translate a single design concept into multiple, stylistically varied statements on the global stage.
In February 2023, Deva Cassel walked the Dolce & Gabbana runway once more, this time presenting a black dress crafted from layered draped tulle. The piece offered a different tonal mood while maintaining the brand’s signature sense of drama and romanticism. Her presence drew attention to the way Dolce & Gabbana interprets texture and volume, turning delicate fabrics into bold, confident silhouettes that suit a young adult audience navigating a busy era of fashion and media exposure.
April 2023 brought a new fragrance chapter to Deva Cassel’s portfolio as she starred in the campaign for Dolce Violet. The fragrance spotlight added to her role as a rising ambassador for the house, aligning fragrance storytelling with visual imagery that emphasizes color, light, and a modern sense of sophistication. The campaign work illustrated how the brand blends scent with visual identity to connect with consumers who value luxury, craftsmanship, and a contemporary Italian aesthetic.
Across these years, Deva’s trajectory with Dolce & Gabbana illustrates a carefully managed path of growth within a storied fashion house. Her appearances in Rome and Milan corroborate a marketing strategy that leverages a youthful, international appeal, while maintaining the brand’s signature romantic and opulent mood. The repeat collaborations demonstrate a mutual confidence in her ability to embody the brand’s essence across campaigns, fashion shows, and product launches, signaling a continued alignment between Dolce & Gabbana’s creative direction and a new generation of models who embody its storytelling language.
Fans and observers note how Deva’s presence in these campaigns reflects broader industry movements, where legacy fashion houses invite younger talents to interpret classics through a fresh lens. The Rome shoot, in particular, captured a moment where heritage architecture, modern styling, and the brand’s logo branding converge to produce imagery that is both aspirational and accessible. Followers of Dolce & Gabbana increasingly associate the house with a sense of romantic glamour, while appreciating the contemporary tone that Deva helps to convey in today’s fashion conversations.
In sum, Deva Cassel’s ongoing collaboration with Dolce & Gabbana marks a sustained engagement with a brand known for its rich design history and its ability to adapt to contemporary audiences. By participating in campaign shoots, fashion weeks, and fragrance advertising, she demonstrates how a young model can contribute to a high-end label’s evolving narrative while expanding her own imprint within the luxury fashion ecosystem. The sequence of appearances across Rome and Milan highlights a cohesive strategy that ties together seasonal campaigns, runway moments, and fragrance launches into a unified expression of style, craftsmanship, and Italian artistry.