A striking display of designer art trees has brightened the BoscoVesna shopping center, a development reported by the Bosco brand’s press service to socialbites.ca. The installation marks a festive season highlight as curated works by young creators meet a public venue, turning ideas from concept to tangible art that visitors can walk around, touch, and experience in three dimensions.
Earlier in December, a collection of 15 New Year’s installations came to life in the heart of Moscow. These original, author-designed pieces were crafted by graduates of the elective course “Communication Design” under curator Andrei Lyublinsky at the Design School, affiliated with the National Research University Higher School of Economics in St. Petersburg. The artist personally curated the most compelling student projects, selecting pieces that would translate well to a busy, public space and engage viewers from diverse backgrounds.
Lyublinsky emphasized that for many participants, an exhibition at the BoscoVesna venue represents a pivotal milestone. It offers the chance to move work from sketches or digital screens into the real world, where textures, volume, and spatial presence invite interaction from a broad audience. The display has drawn thousands of visitors, making this event a meaningful step forward for all involved. “We hope guests leave with a renewed sense of holiday cheer, inspired by the vitality of contemporary art,” he noted, expressing optimism about the project’s impact on the season’s mood.
The competition’s winners were Yulia Lukht and her piece “Golden-crested Spruce.” Lukht reimagined an ancestral tree motif drawn from a Karelogian epic, infusing it with elements of traditional Karelean jewelry style to create a contemporary sculpture that resonates with history and craft alike. The reinterpretation offers a fresh dialogue between ancient narratives and modern design, inviting viewers to glimpse heritage through a new artistic lens.
Alongside the celebration of creative achievement, the event prompted reflections on consumer choices during the holidays. A medical professional who previously warned about health considerations associated with artificial Christmas trees reminded attendees that materials used in decorative installations should be evaluated for safety and indoor air quality, especially in busy public spaces where many people will be gathered. This context underscores the importance of thoughtful curatorial practice that balances aesthetic ambition with public health and well-being.