Alisa Schmidt, a German athlete and a noted bronze medalist at the 2019 European Championship as well as a medalist at the German national championships, recently walked the runway at a fashion show. The event showcased the new spring-summer Boss collection and took place in Miami, Florida, on a Wednesday in mid-March. Schmidt, aged 24, appeared in a gray striped suit featuring a double-breasted waistcoat paired with straight-leg trousers, delivering a poised and athletic presence on the catwalk.
This collaboration with Boss is part of a continuing relationship between the athlete and the fashion house. Earlier in her career, in January 2023, she led a campaign for Boss titled Bosses are not born, highlighting a bold and empowering message paired with sleek, urban aesthetics.
Schmidt has built a career that blends elite sport with public-facing roles in fashion and media. In 2017 she contributed to Germany’s performance in the 4×400 meter relay at the European Under-20 Championships, where the team earned a silver medal. Two years later she helped secure bronze in the relay at the European Under-23 Championships, underscoring her role as a dependable relay runner for her country.
Her recognition extended beyond the track when an Australian sports magazine named her the sexiest athlete in the world in 2019, signaling a broader cultural impact that reaches fans who follow athletics and style alike. Schmidt continues to balance training with modeling engagements and public appearances, illustrating how a modern athlete can cultivate a multi-faceted career across sports and fashion. She remains an influential figure in both arenas, bringing a disciplined work ethic to every runway and competition alike while representing her national heritage on global stages.