A Russian blogger known as Alexandra Mitroshina aimed for a notable milestone and launched two investment opportunities on advertising and mentoring. These were presented through a personal blog, outlining two distinct packages priced at fifty million rubles each. The intention was clear: sell both lots and offer buyers a tailored personal brand promotion program along with mentorship tied to each package.
Following the launch, the sales form went live on the blogger’s personal platform. Within a short window, every ticket for the two offerings was claimed. The rapid sells suggested strong interest in branding support and structured guidance that could help buyers advance their visibility and business goals through the blogger’s methods and experiences.
Subsequently, a public statement announced that the target of one hundred million rubles in revenue had been reached, signaling a completed sale cycle for the two tied-to-brand initiatives.
Meanwhile, on March 21 a legal matter concerned Alexandra Mitroshina emerged from authorities, who opened a criminal case related to tax practices. The investigation centers on alleged use of a simplified tax regime for individual entrepreneurs during a period spanning roughly mid-2020 to mid-2022. It is claimed that income generated from delivering training services exceeded legal thresholds, raising questions about proper tax filings and compliance.
The accusations suggest that Mitroshina did not transition to a general tax regime and instead relied on simpler entrepreneurial structures to manage taxes. The authorities allege funds for entrepreneurial activities were routed from a primary business account to the accounts of these individual entrepreneurs, which, if true, could indicate an avoidance of higher tax obligations during the period in question, potentially surpassing several hundred million rubles in underreported taxes and related charges.
In April, there were statements claiming that Mitroshina had paid a substantial amount to the tax authorities, though no independent confirmation from the blogger was provided at that time. The situation drew attention to how tax compliance and branding-related revenue intersect in the world of online business and public-facing entrepreneurship.
Previously, a lawyer involved in the case noted that the unfolding events could have implications for Mitroshina’s position and the legal assessment of her practices. The developing narrative underscores the tension between entrepreneurial ambition in the creator economy and rigorous tax compliance, with potential consequences for reputation, ongoing investigations, and future business activities.