The host and stylist Alexander Rogov recently opened up about his approach to fashion, revealing that he maintains two distinct wardrobes. One serves as his everyday, life wardrobe—simple, imperfect, dominated by black tones. The other is reserved for shoots and TV appearances—bright, bold, and highly graphic, designed to read well on camera. Yet, he admits that sometimes a daring blend lands on set, creating outfits that blur the line between casual and cinematic. This contrast was on full display during today’s filming on the set of Who’s the Coolest, where a playful mix of pieces sparked conversation about personal style boundaries.
In a recent discussion, Rogov explained a practical style tip he uses to soften a powerful image. When the goal is to convey an aura of calm authority, he suggests leaning into a subtle leopard print T-shirt paired with clean sneakers. The idea is not to overwhelm the frame with pattern but to add a touch of wild energy that remains accessible and relatable for viewers. The recommendation reflects his broader belief that texture and print can be powerful storytelling tools, especially on screen where faces and gestures carry most of the message.
Another update from Rogov highlights his summer footwear guide, emphasizing the versatility and longevity of boat shoes. He endorses models crafted from textile or leather, noting that their original purpose was nautical, meant to be worn aboard ships. Today, the look has crossed into everyday city wear, with celebrities and stylish city dwellers incorporating boat shoes into casual ensembles. Rogov’s assessment underscores how certain classics adapt to modern streets while preserving comfort and polish, making them a reliable option when heat and activity demand practical footwear without sacrificing style.
Rogov also clarified a typical policy for choosing flip-flops in visual content. He emphasizes that relaxed footwear can work in images, but it should align with the overall mood of the shot and be appropriate for the setting. The guidance serves as a reminder that even casual choices must harmonize with lighting, location, and the intended vibe, ensuring the final frame feels intentional rather than accidental.