Alesya Kafelnikova, daughter of the legendary Russian tennis star Yevgeny Kafelnikov, stepped into the spotlight at a high-profile fashion moment for the French label Etam. The event drew attention across social media, where she shared behind-the-scenes snapshots and final looks with her growing following. The appearance marked a continuation of Alesya’s evolution from a sports lineage to a recognized name in contemporary fashion circles, underscoring how athletic heritage often translates into presence on the catwalk and in brand campaigns.
On the Saint-Tropez runway, Alesya appeared in a sleek black swimsuit embellished with rhinestones across the bust, a look that balanced classic swimwear styling with a touch of glam. The styling leaned toward natural beauty, with models letting their hair fall in soft waves and makeup kept minimal to highlight the fabric, fit, and movement of the garments. The setting, the light, and the audience created an atmosphere where the swimwear could be appreciated as versatile, modern beachwear rather than a single-season statement. This moment reinforced Etam’s broader message of confidence and ease, resonating with audiences in Canada, the United States, and beyond who follow fashion as a form of everyday empowerment.
Beyond the runway, Alesya’s personal life has become part of her public narrative. She is married to businessman Georgy Petrishin, with their official ceremony taking place in May 2021. Their daughter Kiara arrived two months later, a name linked to family legacy through her grandfather, the Olympic champion Yevgeny Kafelnikov. Alesya has openly discussed the family connection and Kiara’s name in her blog, weaving the story of a modern public figure who balances professional demands with family ties and a personal sense of history.
In 2023, Alesya Kafelnikova expanded her fashion footprint with appearances in several prestigious shows across European fashion capitals. She walked for David Koma in London, as well as for Julien x Gabriela and Dilara Fındıkoğlu, also in the British capital, before heading to Paris for high-profile presentations by Weinsanto and Elie Saab. Her presence across these collections underscored a growing versatility, moving fluidly between luxury couture house aesthetics and cutting-edge-ready-to-wear concepts. The year also included appearances in advertising campaigns for labels such as Love Republic and Jacob Lee, reinforcing her appeal as a versatile image-forward talent who can bridge different styling languages and consumer markets in North America and Europe.
Retrospective coverage has noted Alesya’s ongoing influence as a model who combines a strong family heritage with contemporary modeling opportunities. Her journey illustrates how a public figure can leverage legacy while building a distinct personal brand, gaining traction in campaigns and on major runways alike. As she navigates the evolving landscape of fashion, she remains a point of reference for audiences in the United States and Canada who follow cross-border fashion movements and the careers of models who rise from notable lineages to independently credible fashion leadership. This ongoing narrative demonstrates the synergy between athletic prestige and fashion, where discipline, presence, and stylistic curiosity converge to shape a lasting professional path.