Encouraged by the viewership figures achieved by Telecinco’s La 1 in recent months, those in charge of RTVE Corporation decided to give the channel their best and allocate most of their budget to huge projects. To the well-known MasterChef (now in its famous version) and Masters of Couture, both very expensive formats, we must add El conquistador, which is not cheap at all.
As if this were not enough, the Sports field operates with a certain open bar spirit when it comes to purchasing the rights to everything related to football. The latest innovation was the opportunity to access all matches organized by the women’s football team. Theme park grill.
Logically, the budget is limited and everything invested on one side (dare we say it goes to waste) must be cut off on the other side. And this is a time of lean times for La 2. We see this from their loyal viewers, and we’ll see it even more once peak season begins. During the summer we had our hands on the wall, so we only had two premieres: the series Panteras and Canas de viaje (loan from a private foundation), as well as the broadcast of summer festivals by agreement.
Fortunately, the Sant Cugat del Vallés production center, managed by Oriol Nolis, has a great weight in RTVE’s organizational chart. Some of the best programs we can see on public television will be produced in Catalonia. We will see these on Play RTVE, but in Culturas 2 most of them will be broadcast on La 2. Relaxation.