The Federal Intellectual Property Service, commonly known as Rospatent, has filed an application for the registration of a trademark under the brand name Dzhigan, associated with the rapper Denis Ustimenko-Weinstein. Reports circulating on Telegram suggest the filing came from the artist and that the channel Zvezdach is among the sources confirming the development.
There was a notable update in November 2023 regarding the artist’s rights to the stage name. It had been previously established that the rights to the name had lapsed in 2021, but the artist revisited the matter in 2023 and moved forward by submitting an application to Rospatent. This sequence indicates a deliberate effort to reassert control over the branding tied to the performer. [Citation: Rospatent filing records; Telegram channel Zvezdach]
According to the application, the scope of the trademark covers a wide range of consumer goods and services. The plan is to use the Dzhigan mark on tobacco products, including cigarettes and cigars, as well as electronic cigarettes and matches. Beyond products, the application signals intent to leverage the Dzhigan brand in activities such as breeding, education, and the organization of sports, cultural, and educational events, alongside business services and advertising ventures. This broad approach reflects a strategy to establish a multifaceted brand presence that extends into lifestyle and event spaces. [Citation: Trademark application details; industry commentary]
In a separate social media update, Oksana Samoilova, the artist’s spouse and a well-known blogger, spoke to her Instagram audience about a personal incident. The account holder, associated with a platform owned by a major tech company now facing designation as extremist in some jurisdictions, reported that the couple’s residence experienced flooding. The problem stemmed from a broken hose, resulting in water intrusion that affected the entire first level of the home. The narrative described water reaching ankle depth across rooms, prompting questions about the practicalities of cleanup and daily life in the aftermath. The post illustrated how personal circumstances can intersect with public personas, especially when the artist’s life is followed closely by supporters and media alike. [Citation: Instagram update by Oksana Samoilova; platform status disclosures]
Earlier discussions about the artist had touched on the high level of engagement required for corporate events in the United States, pointing to a broader conversation about the economics of celebrity appearances. The reference underscored the ongoing interest in the scale of compensation that public figures command for appearances abroad, which often informs fans and analysts about the commercial reach of artists who maintain international audiences. [Citation: Industry reporting; event compensation benchmarks]