In several provinces and communities, a new autonomous audiovisual cluster is taking shape, though Alicante had never housed a formal cluster in its early stages of Ciudad de la Luz. For two years, efforts were underway, and a recent official confirmation marked the moment when the industry came together with a clear directive: companies must pool resources to operate more efficiently. Maxi Velloso, spokesperson for the cluster and the head of one of its founding member companies, explains that this collaborative approach was long in the works and is now officially established to help the sector grow. [citation: Maxi Velloso]
The cluster is poised to be unveiled soon and unites fifteen active participants. The overarching aim is to solidify Alicante as a national and international reference point for audiovisual production. The guiding principle is simple: collaboration among agencies to optimize operations and create considerable added value. The platform is described as a space that transcends a mere association or production outfit; it is intended as a dedicated production zone that provides essential services to filmmakers. [citation: cluster leadership]
Among the services envisioned are the rental of trucks, cranes, and crew transport during shoots; lighting, camera support, and drone operations; catering and water supply; portable toilets and transport logistics; security and on-site management; and logistical support across the shooting day. The cluster includes a range of specialized companies such as Crew Service catering and production services; Terreta Cast and Extras for casting and figure work; Ecological Green Film for sustainable filming guidance; We are in the laboratory for professional equipment rentals; Galipienso for wardrobe; eurograph for signage and labeling; Dark Side Mount for underwater assistance; Fx Simulations for special effects; Posidonia Ecosports for water-related support; Photo by Borja López for photography and video; Graduallypost-production facilities; MaritimeX for maritime activities and services; Mr. Coolcat Craft Beer and a dedicated food truck; along with Eigakan Movies and Neon Productions as producers. [citation: cluster roster]
The ultimate objective is to position Alicante’s audiovisual sector as a robust, integrated ecosystem on the Costa Blanca, delivering a unique brand of quality. Through this platform, the partners emphasize the importance of exploring new production avenues, investing in research and development, and extending reach beyond local markets. [citation: strategic goals]
Velloso notes that the Alicante Audiovisual Group has already engaged with the Costa Blanca Film Commission and the Local Development Agency to align efforts. The initiative also connects with the Iberian series scene, with the Ibero-American audiovisual industry’s major Madrid event helping to promote the cluster on a broader stage. [citation: regional collaborations]