communication consultant GrupoIdex and popular journalist, presenter and author John Ramon Lucas come together to create countless legsa audio content producer It was created to make it easy for major companies and brands across the country to create their own content in emerging formats adapted to new trends and different lifestyles of listeners.
Miriapods were designed as a plant capable of producing a wide variety of formats such as: podcasts, audio fiction, training courses, audiobooks, or created programs special meeting the needs of brands and companies
“The development of this collaborative project stems from the belief that the robust environment can add significant value to major brands and companies when it comes to approaching new consumer profiles that are reinventing this type of format and are naturally integrated. life”, guarantees Miguel Quintanilla, CEO of Grupoidex.
The birth of the production company represents a new milestone for consulting in a certain period. trajectory built from a strategic and comprehensive vision of communication, in which branded content has always had a special interest in complementing and enriching areas such as strategic creativity, brand positioning, branding, social responsibility or event organization.
The other pole of the miriapods is JuanRamon Lucas, Known for forty years of communication in radio and television, two Ondas Awards and two Golden Antennas, the reference journalist is always at the forefront of solid innovation, exploring new formats.. “Miriapods are the beginning of an evolution that parallels the environment in which I have worked all my life. The hero is the listener who chooses and recommends the content they want to enjoy, now more than ever. He is at the heart of this project, and we want to offer him different experiences by taking advantage of all the creative possibilities that robust language offers.”
Source: Informacion
