Savings Preferences in Russia: Cash, Deposits, and Real Assets

A significant portion of Russians still favor holding cash as a primary saving method, with securities and other traditional savings routes earning less trust among the population. This finding emerges from a survey reported by TASS, which referenced a broader study on household finance in the face of ongoing economic pressures.

The research, titled “How Russians Cope with the New Crisis: Socio-Economic Practices of the Population,” was produced by the Faculty of Social Sciences at the National Research University School of Economics. The authors analyzed long-standing saving patterns and observed that the choices of Russian households have shown remarkable stability over time, even amid shifting macroeconomic conditions. (Source: TASS via the cited study)

According to the study’s results, the majority of Russians continue to prefer saving in cash or in bank deposits. Specifically, 26% of respondents favor cash as a form of savings, while 23% rely on bank deposits as their preferred vehicle for preserving value. These preferences reflect a cautious approach to volatility and perceived liquidity in uncertain periods. (Source: TASS via the cited study)

Additionally, a similar share of the population—26%—selects real estate purchases or the acquisition of expensive equipment as a way to invest savings. This tendency underscores a tilt toward tangible assets that can provide shelter from inflation or offer utility in daily life. (Source: TASS via the cited study)

Earlier reports suggested that nearly half of workers perceived salary adjustments to occur without prompting, with 46% of respondents indicating some level of automatic salary growth. At the same time, about 28% of participants believed that a typical employee can request and receive a pay raise from an employer once a year, reflecting attitudes toward wage negotiations and employer responsiveness. (Source: TASS via the cited study)

Overall, the landscape of personal savings in Russia appears to be shaped by concerns about risk, liquidity, and future security. The data imply that even as other saving options exist, cash and bank deposits remain central to household financial planning, while real assets such as real estate and equipment represent a pragmatic alternative with potential long-term value. The study’s authors emphasize that these patterns have persisted across multiple economic cycles, illustrating a resilient framework for how households manage money under uncertainty. (Source: TASS via the cited study)

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