In a broad national survey, nearly half of families allocate funds to their children’s sports clubs, with 48 percent investing in activities such as hockey, football, swimming, and gymnastics. A newer trend also appears on the radar: quad biking and aerobics that blend dance elements are attracting more schoolchildren. The results reflect a growing willingness among families to support active lifestyles, even as the economic climate remains tight.
A substantial 38 percent of families prioritize their children’s creative growth. The money most often goes toward music and art education, as well as dance and theatre classes. Tech-oriented hobbies, including robotics, programming, neural networks, and drone flying, draw interest from about 10 percent of households. The smallest group, around 4 percent, opts for hands-on pursuits such as crafts and blogging. The diversification of interests shows parents supporting a wide range of talents, from artistic expression to practical skills, alongside traditional sports.
The monthly costs for these activities vary widely. About half of families allocate between 1,000 and 5,000 rubles each month, while 28 percent spend 5,000 to 10,000 rubles. Another 12 percent exceed 10,000 rubles, and a small 9 percent invest more than 20,000 rubles monthly. The majority of the outlay goes to lessons and courses, accounting for roughly 60 percent of spending. Equipment purchases take about 18 percent, participation in competitions and exhibitions accounts for 13 percent, and a smaller share, around 9 percent, covers accessories and additional gear. These patterns reveal how families prioritize structured learning and activity over casual entertainment when budgeting for their children.
The trend indicates parents are eager to cultivate skills that will prove useful in the future and to support their children’s interests across many fields. This reflects a broader willingness to invest meaningful sums in developing young talents, even in tougher economic times. A spokesperson for communications policy noted this steady commitment as a sign of long-term thinking about children’s development.
Three thousand Russian respondents took part in the survey, offering a snapshot of household financial decisions across the country.
The study also touched on money-saving approaches, showing how families attempt to maximize value from every ruble while still providing opportunities for children to grow through sports, arts, and technology.