Russia Credit Card Limits Rise Amid Regulatory Debates and Growing Issuance

By the end of June, Russia saw a notable rise in the average credit card limit, reaching 109.2 thousand rubles after a year-over-year increase of 14.4%. This figure marks a new peak, according to ratings data cited by DEA News. The prior high, set in April, stood at 104.4 thousand rubles. The climb began in mid-2023, when the 100 thousand ruble threshold was first surpassed in July, signaling a sustained shift in consumer borrowing capacity. Analysts expect the momentum to continue, with projections suggesting the limit could settle in a band around 113 to 117 thousand rubles by December.

From January through June, there was a measurable uptick in credit activity among Russians. A total of 13.1 thousand new credit cards were issued, which represents a 4.3% rise compared with the same period a year earlier. The total volume of new card credit reached about 1.3 trillion rubles, up roughly 16% year over year. This expansion mirrors a broader trend where banks are adjusting product caps and messaging to align with evolving consumer demand and credit risk assessments in a fluctuating macroeconomic environment.

Alongside these growth figures, there have been policy discussions aimed at tightening regulation of the installment credit market. Proposals under consideration include introducing a mandatory waiting period before applying for installment financing and stricter checks on a borrower’s credit history. These measures are intended to improve underwriting standards and reduce the risk of overextension among consumers who rely on installment plans for larger purchases.

Earlier commentary on the financial landscape noted concerns about the potential consequences of higher interest rates on household finances. In recent debates, economists and policymakers have explored how a rapid rate increase to the higher end of the spectrum could affect borrowing costs, consumer behavior, and overall financial stability. The ongoing dialogue emphasizes the need for clear guidance and practical safeguards for borrowers while preserving access to credit for responsible use.

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