Record share of young buyers reshapes Russia’s mortgage market

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In the opening months of the year, the Russian mortgage market saw a notable shift in the demographic composition of borrowers, with young adults aged 20 to 29 achieving a historically high representation. The latest figures indicate this cohort accounts for about 23.6 percent of new mortgage borrowers, a statistic that stands out against previous years and marks a significant change in long-standing lending patterns. This trend, reported by industry observers and echoed by the federal lending authority, highlights a broader shift in housing finance where younger buyers are increasingly stepping into homeownership, often driven by a mix of policy support, pent-up demand, and evolving consumer expectations. This development signals a potential rebalancing of the market, as lenders adapt to the changing risk profiles and the growing importance of first-time buyers in sustaining demand in major urban centers and regional markets alike, and it has become a focal point for discussions among policymakers and financial institutions seeking to align credit conditions with the needs of younger families and individuals aiming for long-term housing stability. Etazhi notes this shift as part of a broader analysis of how the mortgage landscape is evolving in response to shifting incomes, employment stability, and the pace of housing construction across the country.

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