Evgeny Zhitnukhin, head of the dealership department of the FRESH car market, said that Russian dealers are reducing prices for European cars of the Peugeot and Citroen brands to attract buyers due to low demand. His words are a guide “Lenta.ru”.
Peugeot and Citroen crossovers from August 1 The price has dropped 350-800 thousand rubles.
The auto expert believes that lowering prices for these European brands will not help dealers accelerate sales. The fact is that even before 2022, both brands were not very popular among Russians, he explained.
Thus, by the end of 2021, Peugeot sales in Russia amounted to 8,727 cars, while Citroen – only 4,897.
Before this in Russia was recorded growth in the average size of a car loan. Last year it increased by more than 5% and reached 1.39 million rubles.
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