The Midjourney neural network can generate any image on demand, capturing a scene with surprising detail and nuance.
In a playful exploration, the system created a scene where Santa drives a parade of festive vehicles, bringing a sense of holiday anticipation closer with every turn of the imagined wheels.
The AI imagined Santa behind the wheel of a collection of flagship cars—from BMW and Lamborghini to Range Rover and Toyota—representing the finest names in the global automotive landscape. The result was a lively visual vignette that translated the thrill of the season into glossy, high-energy imagery.
Not confined to international brands, the scene also included domestic symbols, with Russian cars featured in Santa’s imagined parking garage. Aurus, GAZelle, and Niva appeared alongside their international counterparts, proving that the mood of celebration can unite very different automotive traditions. The exact appearance of a GAZelle with a Chevrolet Spark headlight or a heavily stylized Niva mattered less than the overall spirit and energy the image conveyed—the priority was a cheerful, holiday-ready atmosphere that resonates with viewers.
Vote – win Lada!
In a broader engagement, viewers are invited to participate in the Behind the Wheel Grand Prix, a public vote to spotlight the best car debuts of the year. The exercise blends imagination with consumer preference, inviting participation from fans who enjoy seeing new models imagined in dynamic, story-driven settings.
Participants who complete the survey gain entry into a drawing. Three prizes are awarded, and the drawing remains open to all who submit their responses before the closing date, ensuring a fair chance for every entrant. The event emphasizes community involvement and the excitement surrounding automotive introductions as the new year approaches.
COMPLETE THE 2023 DRIVING GRAND PRIX QUESTIONNAIRE
Source: Auto.mail.ru [Citation: Auto.mail.ru]