The recent survey reveals a striking reality about car ownership in Russia: roughly 44 percent of respondents said they cannot currently afford to purchase a car. A total of about 5,300 people participated in the survey, giving a window into how households are prioritizing transportation options amid price pressures and evolving consumer choices.
Looking at transportation preferences, about one third of participants, precisely 32 percent, indicated a clear preference for public transit and did not even consider buying a car. Their decision is shaped by urban congestion concerns, the desire to avoid maintenance costs, and the need to comprehend vehicle specifications before making a purchase. This mindset highlights a growing reliance on efficient, affordable mobility solutions rather than ownership in the near term.
Several respondents explained the financial calculus behind car shopping. One participant noted that buying a brand-new car is unaffordable in the current market, leading many to consider used vehicles instead. Yet this individual also made it clear that such an approach is not appealing to everyone. The sentiment expresses a belief that car ownership remains viable only for people who have substantial mechanical knowledge or the resources to manage repairs independently. In contrast, some respondents emphasized a practical preference for walking or using public transit for daily needs, reflecting a pragmatic stance toward personal mobility.
Another segment of survey respondents, making up 14 percent, admitted they could only acquire a car through credit arrangements given current price levels. In addition, 7 percent suggested they could obtain a new vehicle by selling their existing car first. These responses illustrate a common pattern: households often plan multiple steps, combining savings, asset liquidation, and financing to reach the threshold needed for an upgraded vehicle.
Common practice among respondents was described as a measured, multi-year savings approach. Some households reported saving for several years, then selling the current car to supplement the new purchase. This blended strategy often creates enough capital to acquire a newer model, with ownership changing hands roughly every five years. The approach underscores cautious financial planning and a willingness to trade vehicles at regular intervals to maintain reliability without overextending budgets.
The conversation extended beyond individual budgeting to broader market expectations. Industry observers note that the introduction of parallel imports has the potential to reshape the availability of luxury models. Specifically, there is chatter about new Mercedes-Benz and BMW vehicles arriving in the market through alternative channels that bypass traditional import routes. The implications of this trend could influence pricing dynamics, consumer access, and the overall perception of whether premium brands remain within reach for average buyers. As these developments unfold, buyers may reassess the total cost of ownership, factoring in maintenance, insurance, and depreciation considerations that accompany higher-end vehicles. This evolving landscape suggests that the market could see a more diverse mix of purchasing options over the coming months, with both new financing approaches and a broader selection of options influencing consumer choices.