The focus is on the Chinese Jetour, highlighted on the brand’s new official website where two models, Dashing and X90 Plus, are showcased. While the site is gradually expanding, it currently offers limited detail and does not publish pricing. Nevertheless, visitors can learn about several notable features of these vehicles and get a sense of their design language and technology highlights.
Alongside market news, there is an international development worth noting: the Dashing model has been introduced in Saudi Arabia, signaling Jetour’s ambition to broaden its footprint beyond its home market and demonstrate its appeal across different regions and driving cultures.
Jetour warrants attention as a Chinese automotive brand that has quickly established a distinct identity. The name itself is commonly explained as a combination of two words, Jet and Tour, conveying an idea of smooth, trouble-free travel. Since its inception, Jetour has positioned itself as a maker of practical, smart travel solutions aimed at families and individual buyers who value flexibility, connectivity, and a comfortable driving experience.
Developed under the umbrella of Chery Holding, Jetour is a relatively young brand in the automotive landscape—just over four years old. Its strategic aim is to secure a prominent place in the travel vehicle segment, offering vehicles that emphasize practicality, modern technology, and sensible total cost of ownership. The brand’s global push includes not only new markets but also new design languages and feature sets intended to appeal to a broad audience of explorers and daily commuters alike.
- In July of the previous year, Jetour announced its first moves into the Russian market, marking a milestone in its international expansion efforts.
- Information about Jetour and its models is accessible through various online platforms, including video demonstrations that showcase driving dynamics and design details.