Jetour continues to expand its North American and Eurasian footprint, with plans to bring the X50 compact crossover to the Russian market in September 2024. This move, confirmed by TASS through an interview with Mikhail Rodkin, the general director of Jetour Motor Rus, marks a key step in the brand’s local rollout and demonstrates the automaker’s confidence in the model’s appeal among Russian buyers.
Rodkin stated that the Jetour X50 will be introduced in Russia in September later this year. The model aims to offer a balance of value, modern technology, and practical features that align with competing compact crossovers in the market. The official rollout signals Jetour’s intent to establish a robust lineup in the country, catering to customers seeking a versatile daily driver with modern connectivity and safety features, all at a competitive price point, according to the company’s communications.
In Russia the Jetour X50 will be available in three trim levels: Comfort, Elite, and Luxury. The starting price for the base Comfort variant is positioned to attract budget-conscious buyers while delivering a comprehensive feature set for everyday use. This pricing strategy is designed to provide a clear value proposition amid a crowded segment, where consumer interest often centers on technology, space, and marginal cost of ownership.
Under the hood the X50 is equipped with a 1.5-liter engine producing 147 horsepower, paired with a six-speed automatic transmission that Jetour describes as a robotized unit. A manual transmission option is also listed for customers who prefer a more involved driving experience. The drive configuration is front-wheel drive, which is common for compact crossovers in this class and aligns with expectations for fuel efficiency and urban practicality. The vehicle’s multimedia system features a 10-inch touchscreen, wireless smartphone charging, Bluetooth connectivity, and support for Apple CarPlay and Android Auto, ensuring seamless integration with contemporary mobile devices and user preferences.
The topic of regional crossover availability recalls recent automotive campaigns in Russia, including the appearance of an extended third-generation Volkswagen Tiguan in local advertising. The Tiguan L Pro has drawn attention due to its extended wheelbase and increased dimensions relative to the European version, illustrating how global models are adapted for local markets. This variant showcases a wheelbase of 2,791 millimeters, extending 110 millimeters beyond the standard European setup, with overall length of 4,735 millimeters and widths and heights of 1,842 and 1,682 millimeters respectively. The Tiguan L Pro is offered in the R-Line configuration, delivering a more premium appearance and performance credentials with a two-liter TSI engine delivering 220 horsepower, a seven-speed dual-clutch transmission, and all-wheel drive. The price begins at 5.2 million rubles, underscoring the premium segment within a varied local lineup.
The market context also includes news about Belgee X70 crossovers entering Russia with a starting price around 2.1 million rubles, illustrating the continuing diversification of crossovers offered to Russian consumers and the competitive landscape that Jetour aims to navigate with the X50 launch. These market dynamics reflect a growing demand for compact and mid-size crossovers that combine practicality with modern tech features, catering to families, urban commuters, and tech-savvy buyers alike. While Jetour positions the X50 as a value-forward option in its tier, competitors like Volkswagen present higher-end alternatives that emphasize space, comfort, and driving dynamics in different price bands. In this environment, the Russian debut of the Jetour X50 will be watched closely by dealers, enthusiasts, and mainstream buyers seeking contemporary crossover options that balance price, equipment, and performance.
Citations: Jetour Motor Rus leadership statements via TASS; product specs and market placements reflect official model documentation and regional promotional material. The discussion of the Tiguan L Pro and Belgee X70 is drawn from local advertising and model specifications observed in the market, providing a comparative backdrop to the X50 launch.