The Lada Granta is set to become AvtoVAZ’s first vehicle line to feature enamel with a metallic effect once again, signaling a return to the silver shade known as Platinum. An industry discussion on a major Russian automotive community highlighted this restart in October, underscoring the brand’s push to refresh its palette and meet evolving consumer expectations.
At present, AvtoVAZ currently offers Granta models exclusively in two finishes: the deep black Panther and the clean white Ice. The upcoming enamel upgrade will be introduced alongside the existing color options in October, rather than replacing the current offerings in September. This parallel availability gives buyers a wider choice while the production line cycles through the new color option.
Industry and factory insiders note that the Togliatti plant will resume Granta production in October, equipping the cars with a 1.6-liter, 16-valve engine rated at 106 horsepower. This engine choice has a documented history: it was slated for a launch earlier in the year, but production was halted in May due to a shortage of essential components. With supply lines stabilized, the plant intends to bring the improved powertrain to market as part of the October restart, reinforcing AvtoVAZ’s commitment to maintaining a competitive, value-oriented sedan in the domestic market.
From a pricing perspective, the current minimum sticker price for the Granta hovers around 692,300 rubles. Dealer networks report that Granta stock at warehouses remains relatively lean, with each dealership holding up to 20 units. This level of inventory reflects the model’s steady demand and the company’s cautious approach to production planning, ensuring a balanced supply that can adapt to seasonal shifts and market conditions.
There was also a formal statement from AvtoVAZ concerning the end of the Largus production line in Tolyatti, marking a significant milestone for the plant. The decision aligns with strategic shifts within the company as it reallocates resources toward core models and emerging color and engine configurations for popular family cars. In the broader context, this move signals how AvtoVAZ is managing its portfolio to sustain manufacturing efficiency while addressing consumer preferences for modern features and refreshed design details.
Looking ahead, the introduction of the Platinum enamel on the Granta is part of a broader effort to modernize the brand’s visual identity without sacrificing the practical advantages that customers expect. The Platinum finish adds a modern sheen that complements the Granta’s aerodynamic silhouette and practical interior, offering a refined look that remains accessible to a wide range of buyers. In parallel, AvtoVAZ continues to optimize the car’s powertrain lineup, aiming to deliver reliable performance, economical fuel consumption, and straightforward maintenance in a segment where value matters as much as style.
Overall, the forthcoming October restart of Granta production, the reintroduction of a metallic Platinum option, and the continued availability of the Panther and Ice colors together with the upgraded 1.6-liter engine together illustrate AvtoVAZ’s strategic approach. The company seeks to balance refreshed aesthetics, robust engineering, and pragmatic pricing to meet the needs of Canadian and U.S. readers who may consider the Granta as a practical option in markets where compact sedans with strong value propositions remain relevant. While timelines and specifications can shift with global supply chains, the current plan positions the Granta as a versatile choice that combines contemporary styling with proven reliability, backed by a factory network focused on quality and efficiency.