Genesis has secured a patent in Russia for the second generation G90 premium sedan, with documentation published by the Federal Institute of Industrial Property (FIPS) and highlighted by Automobile News of the Day. This move signals a formal recognition of the model’s evolution and aligns with Genesis’ broader plan to expand its presence in the Russian market, even as the car remains outside an official domestic release program.
The Genesis G90 is powered by a 3.5-liter twin-turbocharged V6 petrol engine. In the short-wheelbase version, the powertrain delivers 380 horsepower, while the long-wheelbase configuration boosts output to 415 horsepower. An eight-speed automatic transmission handles gear changes, and customers can choose between front-wheel drive and all-wheel drive, depending on the configuration and market preferences. The combination of turbocharged performance and a versatile drivetrain positions the G90 as a flagship sedan intended to offer refined acceleration, ample torque, and a smooth, premium driving experience across different road conditions.
Among the notable equipment list for the G90, buyers can expect an onboard fragrance system, ventilated, heated, and massaging front seats, and an active noise reduction system designed to reduce cabin intrusion. The vehicle incorporates modern convenience and security features, including a fingerprint-based driver recognition system. For rear-seat occupants, an 8-inch touchscreen provides added entertainment or information options, while the car also includes a lane-keeping assist feature to support steady cruising and safer highway driving. These features underscore Genesis’ emphasis on comfort, technology, and a quiet interior environment characteristic of a true luxury sedan.
In Russia, the second generation Genesis G90 was not officially introduced through a formal launch event. Market observations indicate that authorized dealers began importing newer models from abroad during the previous year, introducing a variety of configurations for local buyers. Price ranges for these imports reportedly run from 4.3 to 9.8 million rubles, reflecting differences in trim levels, equipment packages, and exchange-rate considerations that can influence final consumer cost. This pricing snapshot highlights the challenge and opportunity for premium brands seeking to establish a stable foothold within the Russian automotive landscape, where import costs and local demand interact in determining the perceived value of a high-end sedan like the G90.
Earlier reports had noted that the new Kia Ceed entered the Russian market with a price tag near 2.1 million rubles, illustrating a broader segment competition where premium and mainstream compact models vie for attention in the same regional space. Such dynamics matter for buyers evaluating luxury versus value in large-city markets, reminding readers that sticker price is only part of the story when assessing overall ownership costs, feature sets, and long-term reliability expectations across different brands and model generations.
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