AvtoVAZ Restarts Largus Production and Plans Model Relocation to Izhevsk

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AvtoVAZ has restarted the production line for station wagons and Largus minibuses, with the resumption announced by the brand’s press office. The company indicated that this operational reboot marks a return to crucial family models after a pause, reflecting strategic decisions aimed at stabilizing output and meeting the demand observed in the market. The communication underscored that the restart aligns with a broader plan to strengthen the model lineup and ensure continuity for customers who rely on practical, family-oriented vehicles. [Source: AvtoVAZ press office]

On August 14, 2023, the first commercial vehicles of the Lada Largus family were set to roll off AvtoVAZ’s assembly line. The restart occurred ahead of the originally scheduled timeline, signaling renewed manufacturing momentum. In August 2023, the plan called for producing 650 Lada Largus units across various modifications, a figure designed to address diverse customer needs while maintaining production flexibility. The company emphasized that the August output would cover multiple body styles and configurations to serve fleet buyers and private owners alike. [Source: AvtoVAZ press office]

Additionally, in the city of Tolyatti, several hulls were slated for manufacturing to support tuning of technological equipment in Izhevsk, illustrating how the enterprise leveraged interregional facilities to optimize production processes. The announcement also noted a shift in production logistics, with AvtoVAZ deciding to relocate the Lada Largus model assembly to Izhevsk. The first cars from this relocated line were projected to begin rolling off in the second quarter of 2024. This move was described as part of a broader strategy to increase output of the updated Lada Vesta at the main plant in Togliatti, signaling an ongoing effort to balance capacity across the company’s key sites while maintaining product cadence for the Largus family during the transition. [Source: AvtoVAZ press office]

A separate bulletin indicated that AvtoVAZ has also signaled price adjustments for the entire Lada range starting August 20, a decision that the company framed within its efforts to align pricing with market conditions and sustaining investment in modernization and aftersales support. The pricing strategy was presented as part of a wider plan to preserve competitiveness while continuing to deliver value through practical models that cater to families and commercial buyers alike. [Source: AvtoVAZ press office]

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