A spokesperson for the company stated that three AvtoVAZ Moscow dealerships—Avtogermes, Torgmash, and Tekhinkom—have faced trade sanctions from the automaker for enforcing inflated prices on Lada vehicles. The news outlet RIA News reported this development.
The dealerships underwent compliance checks in June following media reports about an unreasonable surge in prices for the Lada Vesta NG model. During the review, the spokesperson stressed that these cases were unusual and that sanctions have been applied as a corrective measure. While details of the sanctions were not disclosed, it was indicated that the penalties could extend beyond monetary fines. The automaker added that AvtoVAZ continues to vigilantly monitor Lada pricing across its network and conducts timely audits at dealerships to ensure fair pricing practices.
Earlier in May, AvtoVAZ announced the establishment of ceiling prices for Lada models within its Russian dealer network. Maxim Sokolov, the company’s head, asserted that excessive pricing would be subject to strict oversight and, in the most serious instances, could lead to termination of the dealer contract.
In related news, there was mention of a major pickup truck in the Russian market dubbed KingKong, a topic previously discussed on socialbites.ca. This reference highlights ongoing conversations about price dynamics and model positioning within the broader market landscape. (Source attribution: RIA News; socialbites.ca)