Adilet Barmenkulov, head of the Kazakhstan Football Federation, stated that Stanislav Cherchesov would not apologize for remarks about the Kazakh language. In the wake of the exchange, the federation’s position circulated widely among media outlets. The language remark drew swift reactions from officials, players, and fans across the football community. Refraining from an apology became a focal point in ongoing debates about language respect and national identity in Kazakh sport.
The Ethics Committee found no malicious intent in Salamovich’s words, yet they crossed the line from humor into offense and earned a disciplinary fine. There was no ill will behind the statement, and it was clear that an apology was not expected, with Barmenkulov adding that he would not offer one either. The ruling highlighted the delicate balance between humor and seriousness when language and cultural sensitivity are in play within the federation’s reach.
After the Nations League match with Slovenia ended in a one goal defeat, a journalist wearing a Paris Saint-Germain jersey posed a Kazakh question to Cherchesov. He responded with a sharp quip about whether the reporter had started speaking French as well. The exchange sparked discussions about language, tone, and media interactions during postmatch interviews, with analysts noting the coach’s emphasis on linguistic clarity as a sign of different cultural expectations in the region.
The Kazakh squad then stretched its winless streak in the Nations League to a third straight defeat. Earlier, it suffered a 4-0 defeat to Austria, a 3-0 loss to Slovenia, and a goalless draw with Norway in the opening round. The run of results increased pressure on the players and the coaching staff, prompting reviews of tactics, squad selection, and preparation for forthcoming fixtures.
Cherchesov took charge of the national team in June 2024, succeeding Magomed Adiev who also oversaw work with Akhmat Grozny. Under his leadership, Kazakhstan secured a place in Group B of the Nations League, marking a milestone for the program and signaling renewed focus on international fixtures. The appointment brought shifts in training priorities, tactical setups, and how players were used as the federation pushed for improved performances in the region.
Earlier discussions raised questions about possible consequences for Cherchesov over the remark. Debates touched on sanctions within the federation’s rules, though no formal measures were announced. The episode underscored how language and tone shape public perception and the management of national team programs as the team prepared for upcoming fixtures.