In these times of multiple screens and cluttered free time, United States of America There is only one show around the world that can break isolation and bring an entire family together. TV set. Statistics from Nielsen, which is responsible for measuring audiences, reflect that the American football league NFL is a great social glue. between 100 television broadcasts 93 of the most viewed in 2023 correspond to NFL games. An anger like no other. The other three are also American football games, but at the collegiate level.
They managed to enter the top 100 list Oscar premiereState of the Nation speech And thanksgiving parade. What’s missing is a special pre-Super Bowl program. It is clear to say that the helmeted oval ball is the national pastime. The most watched program, Super Bowl, attracted 115 million viewers last year.
open matches
This year’s edition is certain to break this historical record (00:30 time, Movistar+). Two franchises compete with each other, Kansas City Chiefs And San Francisco 49ersand if dallas cowboys (the team with the best average attendance), the meter would skyrocket into frenzy. As a columnist from the portal ‘Sportico’ wrote, “If the NFL decided to project the Super Bowl on the face of the moon, 120 million Americans would rush to buy a telescope.”
The NFL arguably benefited from the long-drawn-out process last year. Hollywood writers on strikeparalyzing movies and TV series. However, the 82 games that caused the most bruises and neck pain in the league in 2022 are already in the top 100. The trend cannot be stopped. HE baseballWhat was once the sport that sparked the most childhood fantasies has been left behind in the cut-throat entertainment competition. NBA Like everything else, he does his best.
Unlike European football here, almost all matches are freely broadcast (although streaming is also starting to find its way). Television consumption in the US fell by 7% (continued downward trend); NFL grew by 8%. Against new traditions. And demographically, the audience is plural, both in terms of race, age, political affiliation and, more recently, gender (and that’s where the Taylor Swift factor comes into play).
new stars
The romance of the most famous and influential singer on the planet Travis KelceThe big, charismatic Chiefs player expanded the appeal and fan base. It’s a romantic show Joe DiMaggio and Marilyn Monroe carried over to the contemporary period.
The ‘quick impact’ sparked countless discussions, articles and comments of all kinds. It has been one of the stories of the past months. Even the most jaded fan of the artist’s ubiquity can’t deny that competition is increasing.
Television production often devotes a few seconds to exclamation gestures in the VIP box. No more. That’s enough for most speedsters. So much for the ‘haters’. Ahead of the Super Bowl, attention is focused on whether he will be able to make it from Tokyo to Las Vegas, home of his final concert, in time.
There is consensus that we are experiencing a golden phase in the competition. New stars with hooks emerged, like Chiefs’ quarterback Patrick Mahomes, who took his laurels and popularity. Tom Brady, Lamar Jackson, Joe Burrow Even the poor star of the 49ers Brock PrudyA man who earns minimum wage and has to share an apartment with two teammates.
The competition model also helps. This is a short season from September to February, with only 17 games played per team if they do not qualify for the play-offs. Each game is like an event in itself. There’s a big difference between the NBA (82 regular season games) and 162 games, let alone baseball.
Because it couldn’t have been any other way, the highest-paid analyst in professional sports will be commentating on the Super Bowl this Sunday. He is the former Cowboys quarterback. Tony Romo. He earns $17 million per season on the network GIS. It is in the eye of the hurricane. They say he was very witty but made little preparation for the games. Millions and millions of Americans will surely listen to it today. It is the day when the television set regains prominence in most homes.