VK Fest Reveals Blue Carpet Guests and Live Streaming Plans
VK Fest’s press team announced a lineup of star guests who will grace the blue carpet, including well known vocalists and performers such as Nadezhda Kadysheva, Nyusha, Dzhigan, IOWA, and several other notable artists. The announcement signals a vibrant showcase where music talent meets the festival’s high-energy media presence, inviting fans to witness performances, interviews, and candid moments as personalities pass the ceremonial line of photographers and fans.
The festival’s event schedule will be guided by a team of hosts who bring a blend of experience and regional appeal. Dmitry Pozov returns to front the event alongside Anton Shastun, Dmitry Zhuravlev, Alla Mikheeva, Arseny Popov, Ida Galich, Olesya Ivanchenko, and Sergey Matvienko. This diverse group is slated to guide audiences through a series of red-carpet interactions, highlight reels, and live snippets from backstage corridors, all while maintaining the festive rhythm that VK Fest is known for.
According to Zoya Novikova, who leads VK Fest, the blue carpet has become one of the festival’s most anticipated moments. It is positioned as more than a typical media interaction—it’s a carefully choreographed spectacle that blends artistry with cutting-edge technology. The scene is designed to captivate fans both on-site and online, delivering a seamless fusion of glamour, music, and interactive experiences that set the tone for the weekend.
Officials emphasize that the blue carpet is about more than appearances. It is a stage where artists connect with press and fans through dynamic showcases, exclusive previews, and moments that feed social media conversations in real time. The organizers describe it as a real technological show, featuring unique performances and artist collaborations that unfold within the festival’s broader program, creating a memorable start for guests and followers alike.
From July 13 to July 14, the urban park setting at Luzhniki will become the central hub for the blue carpet festivities. Invited stars will traverse the carpet while cameras capture their arrivals, preparatory chats, and brief on-camera moments that reveal their personalities beyond the concert stage. The pacing and presentation are designed to maximize engagement, offering fans a front-row feel from the comfort of their devices as they tune into the live coverage planned for the event.
Across the festival, a total of about 150 artists and influencers are expected to participate, bringing a broad spectrum of genres, styles, and online reach. VKontakte users will have the option to follow the event through a live broadcast from Luzhniki, ensuring that audiences north and south of the border can enjoy the action as it happens. The commitment to a robust online presence reflects VK Fest’s broader aim: create a multi-platform experience that blends in-person energy with digital accessibility, letting fans stay connected regardless of location. According to organizers, the online stream will offer structured segments, performer highlights, and curated clips designed to extend the festival’s impact beyond the physical event. The approach underscores VK Fest’s role as a hub for music, culture, and social media engagement, where real-time updates and exclusive content drive ongoing conversations among communities across Canada and the United States. [VK Fest press service]