A recent survey conducted by SuperJob, and summarized by socialbites.ca, reveals how Russians plan to fill their New Year’s holiday with films and television series. The findings shed light on preferences across generations, genres, and the evolving viewing habits that accompany a festive season in contemporary Russia.
About a fifth of the population, 22%, expresses a strong inclination to revisit Soviet-era cinema and television. Classic comedies and beloved films from the era remain a staple of holiday viewing, with the favorites including The Irony of Fate or Enjoy Your Bath!, Ivan Vasilyevich Changes His Profession, and The Adventures of Shurik. These titles continue to resonate due to their cultural nostalgia, recognizable humor, and enduring charm that transcends time. Observers note that such selections often bring a sense of tradition and collective memory to the New Year celebrations.
Modern foreign productions attract roughly 13% of viewers who want to cross borders with their holiday entertainment. The Harry Potter film series, The Lord of the Rings trilogy, and Barbie lead the list of popular foreign options, reflecting a taste for fantasy, adventure, and family-friendly storytelling that travels well beyond national boundaries. The appeal of these contemporary international franchises underscores a desire for immersive worlds and dependable narrative arcs during the holiday slowdown.
Russians also show a solid interest in contemporary domestic cinema, with 9% of respondents opting for modern Russian films and series. Among the top choices are titles like The Boy’s Word, Blood on the Asphalt, Slave, and Mother-in-law. This segment highlights the growing pride in local production and the increasing capacity of the Russian film industry to deliver contemporary drama and genre storytelling that speaks to present-day life and social issues.
Foreign classics remain a familiar option for a portion of viewers, drawing 8% who prefer time-tested titles. Home Alone, How the Grinch Stole Christmas, and Problem Child are among the most watched international favorites, reflecting a penchant for lighthearted comedy and family-oriented humor that can be enjoyed across generations during the holidays.
There is also a segment, making up 12%, that chooses other genres for the holiday season. Within this group, 6% would rather watch a television show than a movie, signaling a shift toward episodic storytelling and binge-style viewing that fits into holiday schedules. Notably, 23% of the population does not plan to spend the New Year’s holiday watching movies or TV, opting for alternative traditions or offline activities. These numbers illustrate a broad spectrum of holiday behavior, from steady streaming to unplugged celebration.
Gender trends show nuanced viewing patterns during the holidays. Women tend to favor Soviet-era films, while men lean toward modern Russian productions. In the broader context, there is an observable uptick in the consumption of new local films compared to the previous year, suggesting a growing interest in fresh storytelling from Russian studios and a willingness to explore recently released content during the festive period.
Overall, the survey paints a picture of a holiday viewing landscape that blends nostalgia with modern storytelling. While some seek the comfort of familiar classics, others chase the excitement of global franchises or the immediacy of current Russian productions. The mix of choices reflects a society embracing a diverse catalog of entertainment options as the New Year approaches, with viewers balancing cultural heritage, international trends, and the appeal of contemporary storytelling. In summary, the holiday viewing habits highlight a dynamic media environment where tradition, global franchises, and locally produced content all find a place on screens during the festive season.