Dazn will carry the broadcasts of the Professional Women’s Football League (LPFF) for the next five seasons, following the results of the competition’s second round, set to begin this weekend with the new league schedule.
The British over-the-top platform will stream eight matches across the 30 matchdays, while the Spanish production company will televise one game on Gol, meeting the requirements of the new Audiovisual Code developed by EL PERIÓDICO. DE ESPAÑA, a publication belonging to the Prensa Ibérica group, and this media arrangement.
Dazn has committed a total of 35 million euros, according to the LPFF, and will ensure the presence of four to six cameras in each encounter, with a rate of seven cameras for every game across the five-season contract.
all live
Even amid the whirlwind of negotiations and the league’s kickoff, LPFF sources have informed this publication that every match will be streamed live from day one of the season. This marks a milestone, as many games previously lacked dedicated livestream windows.
With this move, Dazn strengthens its strategic footprint in Spain’s football market, following December’s acquisition of five La Liga match packages for the next five seasons. The platform now adds women’s football to an existing slate that includes the Premier League, MotoGP, Formula 1, and Euroleague basketball, among other events.
Mediapro handles the open match broadcast in a manner similar to La Liga, with both setups protected by the audiovisual law through terrestrial DTT transmission. Public interest is recognized for both competitions by the Congress.
Go on
The rights grant was confirmed on the eve of the competition’s premiere presentation. That event is scheduled to take place at the Madrid center this Tuesday, with the attendance of sports authorities and political representatives.
In that session, the LPFF will present a refreshed corporate image, including the official website (which is currently a temporary hub used to promote the full TV competition), though a main title sponsor has not yet been named for the championship.
Reports indicate that the LPFF is racing to finalize all these details, but months of work had already suggested it would be challenging to launch a league under a brand name that was not fully established. To ease the timeline and compensate for structural gaps inherent to a newly formed league, the LPFF has reached an agreement with La Liga to permit commercial exploitation of the competition. The deal amounts to 42 million euros over five years, enabling broader marketing and sponsorship opportunities.