Enterprise Car Sharing: A practical path to smarter corporate mobility in North America

Why enterprise car sharing is becoming essential for corporate mobility

Companies aiming to optimize mobility, boost efficiency, and keep teams productive often turn to enterprise car sharing. This approach offers a compelling alternative to traditional commuting, enabling employees to share vehicles within the company’s fleet for improved mobility and flexibility.

Alphabet, the fleet management and corporate mobility arm of the BMW Group, provides a broad portfolio designed to modernize how today’s businesses move people and goods. Its personalized services, including car sharing, are tailored to help organizations embrace electric mobility and streamline everyday operations.

In Spain, a notable portion of the workforce remains unfamiliar with car sharing. Yet, when informed, a sizeable share expresses interest in using it for business travel. Many see corporate car sharing as a route to lower costs, simplify mobility management, and reduce travel-related environmental impacts, according to findings from the Mobility Forum supported by Alphabet.

A corporate car sharing program stands as a sustainable, efficient, and economical mobility solution. It enables organizations to optimize travel, cut overhead, and support broader corporate responsibility goals.

Corporate car sharing is an alternative that promotes sustainable, more efficient and economical mobility.

Why enterprise car sharing is growing in popularity

Car sharing is a sustainable option that enhances efficiency and supports cost-conscious mobility for organizations. Services that optimize mobility include taxis, short-term car rental, and the professional use of private vehicles, replacing traditional ownership models where appropriate.

Adopting travel options like enterprise car sharing represents an appealing solution that meets mobility needs while reinforcing a company’s social responsibility and sustainability commitments. It also encourages the use of newer vehicles that comply with current environmental regulations and feature technology to improve user safety.

This service that Alphabet first introduced to the market through AlphaCity in 2012 has evolved into a fully renewed, 100% digital offering with Alphabet Share, delivering access to a wide range of latest-generation, multi-brand vehicles.

Access is entirely digital, and a user-friendly application enables reservations from partner fleets, unlocking doors and starting drives without a physical key. The tool can be extended to the company’s employees, allowing them to manage trips in their personal time. Pick-up and return occur at designated parking areas.

Alphabet Share is a simple, intuitive app that provides 24/7 service and bundles all related costs into a single plan.

Advantages of enterprise car sharing for organizations

• Cost savings and greater control over mobility expenses: This approach increases vehicle occupancy and reduces the fixed cost impact of ownership, supported by insights from the Alphabet Mobility Forum (86% of respondents acknowledged awareness gaps, with 55% noting reduced costs when sharing).

• Ease of mobility for employees: A quick, accessible mobile app enables teams to organize trips efficiently (approximately 49% of respondents highlighted this benefit).

• Reduced environmental impact: Modern fleets meet the latest emission standards, aligning with environmental goals (about 41% of respondents emphasized this advantage).

The Alphabet app is simple and intuitive to use and offers 24-hour service.

Alphabet Share as a solution for business mobility

Alphabet Share helps companies manage fleets with greater autonomy. Employee satisfaction and corporate reputation improve as more teams adopt this service. Among regular users (about 6% nationwide, higher in some regions), roughly 90% report satisfaction or high satisfaction with the program.

Discover all the benefits here.

Today, Alphabet Share focuses on passenger vehicles and a range of pickup trucks, with a preference for low-emission options. The company remains open to expanding its lineup to include motorcycles or personal mobility devices in the future.

Using Alphabet Share allows companies to manage their vehicle fleets more easily and autonomously.

System car sharing has no rigid limits on drive technology, but the emphasis remains on integrating alternative energy vehicles, with a strong preference for 100% electric options. This aligns with a strategic goal to electrify fleets and support sustainability targets.

If organizations want to begin using this mobility, Alphabet offers practical, straightforward solutions to get started. Interested parties can reach out to learn more about the advantages.