In a ruling that underscores the vigilance of regulatory bodies over broadcast advertising, the National Commission on Markets and Competition (CNMC) issued fines to RTVE totaling 125,581 euros for airing confidential commercial communications during the Masterchef Celebrity broadcast on October 25 and 30, 2021. The sanction reflects concerns that product mentions appeared within the program in a way that suggested advertising intent while the content remained part of the entertainment. This decision anchors the expectation that televised programming must clearly separate information from promotional material, especially when real products are highlighted in the course of a show that airs to a broad audience. The CNMC’s finding points to the presence of online references to the seller and its goods that were presented in a context linked to the program, raising questions about proper labeling of marketing content during live or recorded broadcasts.
Truth Social Media News CNMC Fines RTVE and Atresmedia Over TV Ad Content
on18.10.2025