Apple, the American tech giant, reported net profits of 79.0 billion dollars for the first nine months of its financial year, marking a 7 percent year-over-year increase. This period does not align with the calendar year, but both revenue and earnings improvements point to continued momentum across the company’s core businesses.
In the latest public disclosure, Apple posted a net revenue figure of 296.105 billion dollars from October of the previous year through June, representing an 8 percent rise over the same interval in 2023. The company emphasized that the growth was broad-based, supported by demand across multiple product lines and services in a resilient market environment.
For the most recent quarter, Apple reported net earnings of 21.448 billion dollars, up 8 percent from the year before, alongside record quarterly revenue of 85.777 billion dollars, up 5 percent year over year. The results underscored the ongoing strength of Apple’s ecosystem and its ability to monetize both hardware and services streams as consumer demand remained solid.
The majority of the income came from product sales, totaling 61.564 billion dollars, with iPhone revenues comprising more than half of that figure. Services contributed 24.213 billion dollars, a segment that has been steadily gaining share over recent years as the installed base of devices remains high and consumer subscription adoption accelerates.
The iPhone continued to be the leading revenue driver in the quarter, with sales exceeding 39.0 billion dollars. This level dwarfed the contributions of other major devices—iPad, Mac, and home and wearables—though the services segment narrowed the gap by delivering meaningful earnings from ongoing subscriptions and digital offerings.
Tim Cook, Apple’s chief executive officer, highlighted the introduction of Apple Intelligence during the quarter. He described it as a system that places powerful, privacy-focused generative artificial intelligence capabilities at the center of iPhone, iPad, and Mac experiences. He added that the company is eager to share these tools with users and remains committed to investing heavily in innovations designed to enrich customers’ lives while upholding the values that guide Apple’s work.
Luca Maestri, Apple’s chief financial officer, noted that the installed base of active devices reached record levels across geographic segments, driven by high customer satisfaction and loyalty. This foundation, he explained, supports recurring revenue from services and strengthens overall monetization across the company’s product lineup.
The company’s user base in the Americas remained the largest market, followed by Europe, with China and its surrounding regions in third place. The note pointed out that China and its vicinity were the only major market to see a decline in quarterly sales, down about 6 percent, while Japan and other parts of Asia-Pacific posted gains as demand remained robust across several regions.
When the results were released after regular U.S. market hours, investor sentiment appeared positive. Early trading saw shares tick higher in electronic trading, contributing to a multi-quarter rise for Apple’s stock as investors evaluated the implications of ongoing product innovations and the durability of the company’s growth trajectory.
Apple, often cited as one of the largest publicly traded companies globally, has delivered a notable performance through the recent period, reflecting its ability to balance hardware sales with a growing services ecosystem and a strategic push into AI-enabled software experiences. The company’s financial discipline, coupled with an ongoing emphasis on customer trust and satisfaction, has positioned Apple as a leading benchmark in the technology sector for North American markets and beyond.