In the past III Edition of Gravity Wave AwardsHeld at Caixa Forum Valencia Estimated Hotels collected the award “Small businesses, big impact”In recognition of its extraordinary commitment to reducing plastic pollution in the Mediterranean, we 6 tons of plastic This recognition highlights the vital role the hotel industry can play in protecting the oceans and reinforces Estimar Hotels’ commitment to adopting sustainable practices.
The ocean becomes an unintentional repository for tons of plastic waste every year, and abandoned fishing nets are responsible for almost 50% of this pollution. This waste represents one of the most harmful forms of marine pollution due to its negative impact on marine life and slow decomposition, which can take up to 1000 years.
According to the jury, this award is a recognition of Estimar Hotels’ exemplary commitment to creating positive impact through sustainable practices.
In addition to Reale Seguros, companies such as ISDIN, MINI Iberia, Imagin and Real Betis Balompié were also awarded this third award for their excellent collaborations with Gravity Wave in different fields.
Discarded fishing nets are reused to raise awareness against childhood cancer
Estimar Hotels initiative, 1 kilogram of Mediterranean plastic for each reservation The project carried out by their organization stood out as a model against the increasing threat of plastic pollution to our oceans. In this context, Estimar Hotels is renewing its cooperation with Gravity Wave for 2024. AspanyonThe Valencian Community Association of Families of Children with Cancer was established to raise awareness and bring visibility to the disease. Said initiative For a thousand reasons and a smileIt will consist of a subsidy to create 1,000 Aspanion keychains in the shape of a yellow bow symbolizing childhood cancer, made by Gravity from yellow fishing nets collected at sea. Assistance will be dedicated entirely to supporting families affected by this disease through psychosocial, emotional and economic support programs.
About ESTIMAR Master Blend Hotel Group
FORECAST Master Blend Hotel Group is a hotel group with origins in Calpe in 1977, aiming to create experiences based on Mediterranean hospitality, excellence and respect for the customer and the local environment. It currently has a portfolio of five properties located on the Mediterranean coast; specifically two hotels and an apartment building in the town of Calpe and two more hotels in Valencia.
The group continues its full expansion in Valencia, with the openings of its facilities at Estimar Valencia 4&one in the city centre, Estimar Valencia 5&two on the waterfront and Estimar Benicasim 6&one starting in 2024 and scheduled to open by 2025.