Beginning hotel universe announced this Wednesday that he was calling will expand its services to the United States and Asian markets this yearas well as expanding the services offered by the immersive digital twin platform allows hotel guests to book rooms, facilities, surroundings and cities with 3D visualizations Where are they located?
“We will continue when we look to 2024” We are focused on our expansion in the United States and Asia “Overall, through this round of funding, we will begin to implement AI-powered processes to make navigation much more guided through the digital twin,” said the CEO and co-founder of Hotelverse. Fermin CarmonaIn his presentation at the International Tourism Fair, Fitur 2024 In Ifema.
In particular, Carmona announced that this year they will expand the services that digital twin models offer to their customers, such as ‘get your sunbed’ (choose your hammock), where hotel users can reserve sun loungers overlooking the sea or the pool. to go forward.
“It’s true that many hotels have sunbeds for less than 70% of patrons, so it’s always a struggle when the hotel is in high season… We can do this thanks to the digital twin, The customer will be able to fly via the ‘solarium’ and request a front row sunbed for their stay. or one in the rest of the ‘solarium’ or, if the hotel has quality sun loungers, then a Balinese bed,” explained the manager.
This service will be added to the ‘grab your table’ service where hotel users can reserve tables at restaurants. You can provide food and beverage services within the business by viewing the table position from your mobile phone or computer.
Hotelverse CEO also announced that this year, together with Eisi Soft, they will implement the digital twin model to improve and streamline the operations of hotels.
“What does this mean? Reception, maids, technical services, hotel management can see real-time indicators of what is happening in the hotel About the digital twin. Knowing which rooms are clean, knowing which rooms have the best reputation, which ones are selling at the best price in terms of quality-price ratio, perceived quality, and countless series of use cases that are also revolutionizing at the operational level. the way hotels are managed… Move the digital twin inside the hotel to optimize all operational processes,” he explained.
In this sense, Carmona stated: The use of this tool is already allowing more sales of better rooms at the hotel reception. “We sell 25% more at the reception and can sell 70% more superior rooms.”
On the other hand, the implementation of this tool in reservations made through call centers‘improved hotel sales results’ Where is it used?
“You call the call center to ask for a price for a date, they give you the price, not the room type and not much else, but now the travel agent might tell you: Hey, I have double rooms but I have three buildings. If you book direct with us now, “We can reserve one for you on the top floor, in the building closest to the pool, and this is really very relevant information for the consumer and improves sales results by promoting disintermediation and conversion in the ‘call centre’,” he commented.
Finally, Carmona will acquire Hotelvers in 2023.Joins a network of more than 60 ‘partners’, including Amadeus, Opera, Innsist or BooksassistThis is why they are also integrated into PMS booking engines and other CMS platforms, among others.
Moreover, last year they managed to achieve: Customers like Pestana CR7, RIU or Marina D’Orand the digital twin platform is used by hotel chains such as Radisson, Riù, Barcelò or Hyatt in more than 20 countries.
The strategy of the startup, which will be two years old, will focus on international expansion in 2024. They will achieve this thanks to the second round of financing, held in 2023, in which they have raised over 3 million euros, with which they will invest in new technological developments.