Residents of the Black Earth Region turned out to be the main haters of November sales in Russia, and in Stavropol, on the contrary, they are treated most favorably. This is demonstrated by the Pro-Vision study, the results of which were reviewed by socialbites.ca.
The research showed that trust in marketplaces’ discount promotions directly depends on the region where the buyer lives. Most of the skeptics and opponents of sales were in Tambov – almost 13% of city residents spoke unflatteringly about Black Friday and other similar promotions. Residents of Omsk, Petrozavodsk, Togliatti and Pskov are not far behind; Almost one in ten people are sure that marketplaces are deceiving users, and generous November sales do not actually guarantee a good purchase.
But in the southern regions and central Russia the situation is exactly the opposite. So half of the population of Stavropol has a positive attitude towards sales and does not see anything bad in it. Residents of Gus-Khrustalny, Kirov, Kostroma and Izhevsk also showed visible confidence in discount promotions this year.
According to the results of the research, Ozon became the most popular marketplace of the sales season; discount promotions received a lively response from social network users, on average twice as much as that of its closest competitor, MegaMarket.
Russians before saidwhat they will spend a million rubles on.