Mercadona, a physical supermarket and online sales company, is ending its 2022/23 campaign today. orange and tangerine origin Spain, with a purchase balance exceeding 196,000 tons.
In total, Mercadona bought it in the 22/23 campaign More than 200,000 tons of citrus SpaniardsIt corresponds to 140,000 tons of oranges. Similarly, tangerine stands out with 56,000 tons and lemons with 17,000 tons.
Mercadona’s commitment to the primary sector is solid and prioritizes guaranteeing stable and transparent relationships with its customers. More than 25 national providerswho is working with More than 2,500 farmers related to all Spain. This policy has allowed over 85% of the total oranges sold by Mercadona over the years to be of domestic origin.
New campaign in October
From mid-August to the end of October, Mercadona Managers (customers) will have the opportunity to purchase oranges from other origins, from Spain until the first week of October when the citrus campaign starts again and lemons and tangerines come to the stores.
Mercadona will continue to include several national citrus varieties throughout October and will gradually include oranges from Spain across the entire chain at the beginning of November.
Promoting citrus, fruit and vegetable consumption seasonal
Company promotes citrus consumptionMercadona’s freshly squeezed orange juice is also offered in three different containers, 250 milliliters, 500 milliliters and 1 liter, in the Fruit and Vegetable section.
This service, which started to be implemented in all stores of the chain in 2016, innovation A joint venture between Mercadona, specialist supplier Zumex and customers.
Citrus is rich vitamins, minerals And antioxidants and its consumption contributes to a balanced diet. This oranges, mandarin And lemonsAlong with other citrus fruits, they are great allies for completing a well-balanced shopping cart.
Mercadona supports the campaigns of the Ministry of Agriculture, Fisheries and Food on Seasonal Fruits and Vegetables. Likewise, Mercadona advocates fair trade practices and has Code of Good Business Practices in the Food Supply.
this voluntary agreement, which constitutes one more step, internship promotion fair trade is part of the Act on Measures to Improve the Functioning of the Food Chain and is promoted by the Ministry of Agriculture, Fisheries and Food (MAPA) in collaboration with various associations throughout the agri-food chain in Spain.