This view industry most affected coronavirus pandemic Starting in the first quarter of 2020, but 3 years later, ‘normality’ started to be talked about in spain. this is the main message 43rd edition Fitur international fairheld between 18-22 January Madrid. “The year 2022 has been the year of tourism recovery. We have recovered about 86% of international visitors and about 94% of spending, thanks to higher and more seasonally adjusted average spending and higher quality, more stable tourism. consolidation in a year of normalization”, Miguel, general manager of Turespaña Congratulations to Sanz.
The public representative is optimistic about the projections for the first quarter of 2023, surpassing spending figures for 2019 and with over 10% of searches for destination Spain on Tripadvisor in the first three months of the year before the pandemic. “Comparing with 2019 doesn’t matter, We will start by comparing it to 2022, one of the best tourism years of the series. “It’s historical if we take into account that the first quarter of the year is ohmron,” adds Sanz. INE figures for the number of international tourists arriving.
It 2023 aims to be the year that long-distance tourism will revive, especially from the Asian market such as China, which has just opened its international borders; but also normalization from other countries such as Korea and Japan and the rest of the market. “Commitment to further connect with Spain in 2022 was almost better than in 2019, so the prospects we have are optimistic,” insists Sanz.
No major problems are expected due to different variants of the coronavirus According to Javier Sánchez-Prieto, chairman of the Fitur Organizing Committee and head of Iberia, this situation is beginning to emerge in other countries, neither because of the controversy caused by the recent reopening of China. “In the worst moments of the pandemic, tourism has shown that with appropriate measures it can continue to thrive, but now we are in a completely different situation. I don’t think we should convey that concern with new outbreaks or variants, but instead we should be in line with the authorities on what we should do,” he explained. “we became Pioneers in the creation of health protocols “Everything is now controlled through the provinces, which allows calls in the worst moments of the pandemic (Fitur is the only fair in Spain that is held uninterrupted every year due to covid) and now everything is controlled through the provinces,” noted José Vicente de los Mozos, president of Ifema.
These good feelings are also evident in this year’s figures. Led by its director, María Valcarce, the fair organization is putting 8,500 exhibitors, 131 countries and 755 exhibitors for an event that will take place in a profession equal to the figures of the record year ( 2020). Also predicted Attendance of 120,000 professionals and 80,000 to 90,000 visitors from the general public on the weekend, that is, when it is opened to outside visitors. All this translates into a revenue impact of more than 400 million euros for the city of Madrid during the five days the fair lasts in different sectors such as accommodation, transport, commerce or entertainment and restaurants.
Reyes Maroto, Minister of Industry, Trade and Tourism and Madrid mayoral candidate, stated at the ‘Spain Investor Day’ forum this Wednesday that the “national priority” will focus on the Sun, Beach and blue destination this year. “Recognition” and “recognition” of these “pioneering” destinations, which are the “flagships and pioneers of the recognition of Spain in the world in the tourism sector” strengthen important international link to strengthen long-distance streams.