“All your purchases are with GIFT” It is the name of the campaign launched by the MİLAR white goods store chain for the New Year season. Shoulders and chocolates are assertive this year. The end customer will receive one of these two gifts for FREE in exchange for purchasing an item from the Christmas brochure. Milar’s Christmas advertisements will be distributed through digital channels, social networks, radio and newspaper supplements.
Biggest draw of the year
Milar’s campaign will conclude with the biggest draw of the year. under the classic Advent Calendar The most iconic products of the brands sold by the chain will be featured in the draw, which will be shown daily and where all customers can participate; Cell phones, tablets, washing machines, vacuum cleaners… 24 gifts that will pop up every day.
Decoration Stores
The axis of MİLAR stores this year was the famous Christmas cookies. A huge, almost 2-foot-long cookie will greet customers for their Christmas shopping. In order to increase communication and combine all the elements, two classic recipes of this time were prepared by the hands of AEG: chocolate nougat and gingerbread cookies. Recipes will be published on the youtube channel.
Wall calendar
More than 20,000 copies have been printed and will be distributed in stores. We cooperated with our small customers to prepare the 2023 calendar. In October, a painting competition was held for children. The top 12 will show months, currently one of the most popular calendars in the region.
Comelsa is a leader in the distribution of household appliances in the Community of Valencia, Murcia, Teruel, Albacete and the Balearic Islands, and its mission is to transform its store network into a profitable and sustainable family business and its aim is to simplify management. and to create a modern and dynamic environment that allows for the formation of a leading group at the state level.