full energy crisis A new electricity marketer is born who presents himself as an “alternative”. great electricity with the aim of reaching 400,000 customers in ten years, 10,000 by the end of 2023. His name is Gaba and his proposal personalized prices based on your consumption in real time and facilities for betting as well as advice to save self consumption.
To get an idea, Spain has 29 million electricity customers, but only 4.7 million independent marketer (different from large groups such as Endesa, Iberdrola, Naturgy and EDP). Specifically, of the hundreds of ‘small’ power companies currently in existence, Repsol is the largest with around 850,000 supply points. National Market and Competition Commission (CNMC).
CEO of Gaba, Juan Castro GilAnpier, who is also the general secretary of the National Photovoltaic Power Manufacturers Association, crisis, away from a brake, a chance to catch users “a a lot of customers who are not very happy with their marketer“. And this moment catches us with breath, lungs and finances,” he added during the company’s presentation at the Madrid bar. Banco Santander, Abanca and Caja Countryside Gallega They are financial institutions.
Project started four years ago and investment group more than two million euros for technological and commercial development artificial intelligence based platform at what price customer consumption model. At first, the company will use the data of the last two years reachable by the consumer Electricity Gridand once in the company their daily consumption will be analyzed. “I don’t have to have the same consumption today as tomorrow and it doesn’t make sense not to use digitization so that everyone always gets the best deal,” he said. Castro-Gil.
According to the company’s apparent president, one of the keys to this model is diversification. energy intake through bilateral contracts, self-consumption and purchases from the network to ‘choose’ which font to use based on each user’s pattern. The model was tested in a test. pilot project which one was made with cooperative and marketer support Barcelona Energy which resulted an average of 24% annual savings among customers, by Castro-Gil. This was accomplished with the help of the pilot. Institute for Energy Diversification and Conservation (IDAE) and Xunta de Galicia.
According to Castro-Gil, this discount cannot be reflected in the current situation due to high market prices due to Russian pressure on gas. platform Comparator, 83% save annually compared to their ratio.
In addition, users will receive consumer advice For all hours of the day with real-time alerts via the app. “The customer is not stupid, neither ours nor anyone else’s. companies with green anagrams‘, warned Castro-Gil, citing statements made by the Iberdrola president a few months ago, Ignacio Sanchez-Galanhe calls his customers stupid regulated electricity rate.
Gaba also uses blockchain (blockchain) closing contracts with clients and traceability in the change of self-consumption surplusand developed a supply management model for the new citizen energy communitieswho is even allowed to have fun purchasing center for goods and services from its own regional environment.
Source: Informacion
Christina Moncayo is a contributing writer for “Social Bites”. Her focus is on the gaming industry and she provides in-depth coverage of the latest news and trends in the world of gaming.