Alicante’s inclusive shoe brand Timpers enters the children’s market

timers jump kids fashion. Alicante brand including slippers – designed to be “touched” by the visually impaired – this Tuesday the company announced the launch of its first children’s collection, which consists of three different models, as reported by the company itself.

An initiative where, as they say, they aim to respond to the “greats”. Requested by many parents they want their children to grow up with the values ​​of the brand”. In other words, as explained by the firm, it is intended for minors to know how important it is to include, integrate and normalize disability in society.

When were Timpers born? Aitor Carratala Y Robert Mohedano He wanted to start his own business and sneaker brand. They decided to bring their first models to get the opinions of their members. ONCE football team they realized the special way of tactile analysis, in which they collaborated as coach and guide, respectively. As a result of this experience, they chose to combine the contributions and joined the project. Diego Soliveres.

This is how these sneakers were born designed by the blind, but for all audiences, quickly attracted the attention of those responsible Shuttle, the accelerator of the president of Mercadona, Juan Roig. One of the milestones is making shoes. Spanish paralympic team Worn at the opening of the Tokyo games.

This first children’s collection features three models in sizes 30 to 35 in three different colors, all with velcro fastening, keeping the child’s accessibility and comfort in mind. In addition to the exclusive design, they retain the features of the brand: material and texture contrast, embroidered logo in braille system.

As the company explains, packaging plays a very special role in this collection. Always with the kids in mind and without losing the Timpers essence, the shipment includes shoes as well as a letter in ink and also in braille, and a word search for the little ones to test their skills.

As the firm’s CEO Roberto Mohedano noted, the transition from adult viewers to children has not been without difficulties. “We had to examine the use children give to shoes and the main reasons parents buy. That’s why Velcro has been incorporated into three models and materials with high strength and durability,” says the entrepreneur, who is convinced that the new children’s line will be one of the brand’s highlights.

Timpers received the Notable award given by INFORMATION newspaper in 2021.

Source: Informacion

Popular

More from author

Russia presented a mechanism for the return of Western companies 18:30

Business Russia offers a mechanism for the return of Western companies through the creation of joint initiatives by Russian partners. This was announced at...

Zelensky’s desire to organize a “concert” at Istanbul 22:30 was suspected.

Ukrainian President Volodymyr Zelensky will organize a concert in Istanbul where Western partners are pushed, but will not. About this in the mood of...

In Finland, three sailors are suspected of damage from Eagle’s tanker 22:17

Finland police suspects Estlink 2 underwater electric cable as well as communication cables placed in the Baltic Sea as well as Estlink 2 underwater...

“NATO domination is questioned.” The West will have to change the military doctrine because of the defense of fracture: NATO said that the Alliance...

At the Defense Conference at the Royal College of London, General Valery Zaluzhny spoke previously the primary chief of the Ukrainian Armed Forces. He...