The “Green Week” exhibition has started in the Sber pavilion at the “Russia” forum at VDNKh, where visitors will be informed about taking care of themselves, their loved ones and the environment. This was reported by the bank’s press service.
Guests of the Sber pavilion will be able to learn eco-practices from famous experts, build a florarium and paint an eco-shopper, and young visitors of the children’s area will be able to color pictures of rare animals created by the Kandinsky neural network.
The bank has prepared a training program: lectures, master classes, discussions and gift drawings.
Experts, bloggers and Sber experts will share useful habits, talk about a healthy and environmentally friendly lifestyle and how we can make the world around us a better place.
Additionally, visitors to the exhibition will be able to discuss green trends and life tips, learn about responsible consumption and examine eco-tasks in practice in an interactive format through Sber’s green lifestyle guide “Saving Together” platform.
After each debate, a test will be held and the winners will receive gifts from the SberShop eco-collection, Sber’s corporate product store.
The “Save Together” platform will also help you find the right answers.
According to Tatyana Zavyalova, Sberbank’s senior vice president for ESG, company research shows that more and more Russians are interested in environmental issues.
For example, he explained that air pollution affects people 60 percent, garbage in forests and cities – 59 percent, pollution of water bodies – 57 percent, overconsumption of natural resources – 50 percent, production of non-ecological products and packaging are alarming. lack of green space – 49%.
At the same time, as Tatyana Zavyalova points out, 71% of Russians blame the state of the environment on business.
“We are entering a period where protecting the environment is very important. Thanks to the unique opportunities of the “Russia” forum and exhibition, we will talk for a week about important issues of the green agenda: how to help yourself, others and nature, how to live in harmony with the world around you and how to be the best person in the world. the best version of yourself. And all this in formats that are not boring,” said the company’s top executive.
He emphasized that Sber has prepared unusual master classes and more than 20 hours of interactive content, and expressed his confidence that the pavilion guests will find something to their liking and will be enriched with valuable information.
The “Green Week” exhibition will last until March 24 in the Sberbank pavilion at VDNKh.
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Source: Gazeta
Barbara Dickson is a seasoned writer for “Social Bites”. She keeps readers informed on the latest news and trends, providing in-depth coverage and analysis on a variety of topics.