Strong increase in tourist demand In the last two years, companies in the sector have recovered rapidly and even exceed billing and profitability figures what they had before the pandemic. And with them too expansion plans and the growth that many had to put on hold with the arrival of covid.
This situation Poseidon HotelsChain of the former chairman of Hosbec Pere Joan Devesaplans to continue the project next year Extension of Poseidon Beach in Benidorm, Once it has definitively left behind the consequences on its bottom line of the coronavirus and the restrictions adopted to stop it.
Specifically, the group’s parent company, Hoteles Devesa SL, which is responsible for six of the chain’s eight establishments last year 33.5 million euro turnoverAccording to the official balance sheets registered by the company in the Trade Registry. a figure 66.5% higher than in 2021, While the effects of the epidemic were still evident, it was also 4% above that recorded in 2019.
A development also reflected in: benefits The company showed a 53% increase in passing 2.5 to 3.8 million euros, and this also exceeds what the hotel chain achieved last year, before the pandemic.
“We are very pleased with the numbers we achieved last year and also the consolidation this year. We expect to close with a new double-digit increase Devesa himself is in the billing regarding these results,” he says. Therefore, the businessman expects to close the year with a new increase in his figures between 12 percent and 15 percent, although he remembers that yes, not everything is positive. These increases are largely increasing inflation, This made all kinds of materials very expensive, which also affected the companies’ income statements.
Encouraging figures
However, the businessman is aware of this. “promising numbers”Especially if we remember the situation experienced in 2020 due to the restrictions imposed to control the epidemic, which was described as a “brutal exercise” for the tourism sector. A situation in which the chain even caused certain losses, which it managed to overcome as soon as air links with Europe were re-established and tourists were allowed to return.
This good development has led the company to continue with its plans to expand Poseidon Playa in Benidorm. A project that would actually involve the construction of a new building of more than twenty floors immediately behind the existing building and would practically allow Double capacity from existing 312 rooms to approximately 600 rooms. In this way, a kind of resort consisting of two towers will be created.
According to Devesa, the chain has already approved the Internal Reform Plan that makes this new building possible and is currently awaiting the latest municipal permits, but The target is for the work to start in 2024.. According to the hotelier, some works will take at least 24 months.
Poseidon Hotels currently manages eight organizations distributed among municipalities Benidorm, Guardamar del Segura, Torrevieja and La Manga del Mar Menor, in the Region of Murcia. In the last two cases, these are organizations that the company acquired in 2016. According to the information provided by the President, there are more than 1,800 rooms and approximately 3,900 beds in total in the chain’s portfolio. According to its balance sheets, the group’s average workforce in the last financial year was around 355 people.
From a small hostel to a whole chain
The history of Grupo Poseidón dates back to 1956, when the parents of current president Pere Joan Devesa opened a small guesthouse in Benidorm. The company’s first hotel, Poseidon, built on a land the family purchased in 1928, opened its doors in 1973. It has since expanded its operations to eight hotels under management.
Source: Informacion

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