74% of BBVA customers in the Valencian Community are already digital, slightly higher than that of Spain as a whole (71%). These data, together with the purchase in the first quarter of the year (close to 40,000 customers), widespread acceptance of the business’ distribution modelis based on providing customers with the best experience through different channels and at the same time providing an up-close and personalized treatment. BBVA CEO Onur Genç highlighted this issue during his visit to Valencia, where he met with the organization’s management team in the Eastern Region Department.
At the meeting, Onur Genç shared the strategic priorities of BBVA and emphasized the strategic priorities of BBVA, accompanied by Peio Belausteguigoitia, the ‘country manager’ of BBVA in Spain and the people responsible for the formation in the Eastern Region. great work in helping the business network and companies overcome the challenges facing the region. In this sense, the BBVA CEO underlined the support industry and tourism give to the Valencia Community economy. The latest known economic data leads to an upward trend in BBVA Research’s forecast for the year ahead. GDP growth of the Community of Valencia in 2023, estimated at 1.4%.
For Onur Genç, proximity, expertise and support, along with the best digital tools, are key in the business’s relationship with customers. That’s why “our relationship model is that over 70% of customers already have digital and In the first quarter of the year, we caught close to 40,000 customersbetween individuals, the self-employed, SMEs and companies”.
BBVA’s ‘country manager’ Peio Belausteguigoitia also emphasized during the visit: “our role as an entity is to continue to support the productive fabric of the Valencian Community., especially in the context of an uncertainty, such as the current one, marked by inflation or rising rates. Only in the first quarter of the year, the new financing we provided to Valencian companies, SMEs and self-employed grew by 7 percent compared to the same period of the previous year.
Onur Genç, while supporting the business sector, also emphasized the importance of accompanying his clients in their work. transition to more sustainable and inclusive business models. In addition to sustainable solutions in areas such as energy efficiency of buildings, industrial processes or sustainable mobility, the business offers training actions, digital tools and advice to business customers through expert teams. All this is a part of their customers’ bets. The decarbonized economy becomes a real opportunity for growth.
The role of banking in economic and social development
At the meeting with the management team in Valencia, the CEO also Positive impact of banks and especially BBVA in the regions where they operate. In addition to emphasizing the financial support provided to families and companies in life and work projects, he also highlighted the organization’s work to support its customers, individuals and companies in an ever-evolving context.
In this sense, the bank has local initiatives such as the ‘Revolution Awards’, which it organizes together with the University of Valencia and realizes the latter. These awards reward companies that have become a touchstone for digital and sustainable transformation in the Community of Valencia, Murcia and the Balearic Islands and serve as a touchstone for all local entrepreneurs who are embarking on the transformation path towards a more sustainable production model. take advantage of technology.
Source: Informacion
James Sean is a writer for “Social Bites”. He covers a wide range of topics, bringing the latest news and developments to his readers. With a keen sense of what’s important and a passion for writing, James delivers unique and insightful articles that keep his readers informed and engaged.