VK Video has rolled out a dedicated children mode on its VK video platform, offering a Russian counterpart to YouTube Kids. The Kids Mode is designed to keep young viewers safe by presenting only educational and entertaining content suitable for children. VK’s press service confirmed to TASS that the feature is in beta and being tested with a wider audience. The rollout is being tracked across devices and app stores where VK Video is available, signaling a commitment to family friendly experiences within the service. For audiences in Canada and the United States, this example illustrates how streaming platforms increasingly incorporate dedicated child safe spaces that combine content curation with parental control options to protect younger users while maintaining access to diverse, high quality material.
At the moment, the child friendly environment is available in beta on Smart TV and Android TV. It can be downloaded from every app store where VK Video appears. Content for children aged zero to twelve is selected manually from a pre marked database, with filtering and manual review to prevent exposure to material not suitable for young viewers. Activating the mode is straightforward: users open their VK Video profile, switch to the child mode function, and set a four digit PIN code that protects access to settings and outside content.
VK Video thus positions itself as a Russian analogue to YouTube Kids, creating a separate, child focused version of the service that emphasizes content selection, parental controls, and filtering to keep under thirteen content out of reach. The feature aligns with a broader industry push toward family friendly streaming experiences that give parents more control and confidence. The approach relies on a curated library rather than automated recommendations alone, a choice that reduces the risk of inappropriate material appearing in front of young viewers. For families in Canada and the United States, the implication is clear: similar tools exist and are increasingly common across major platforms.
Earlier indications point to continued investment in kid oriented programming within the VK Video ecosystem. A popular play based on Russian folklore is expected to be produced in Russia, underscoring the platform partners interest in expanding child friendly content and accelerating content production for younger audiences. As the service evolves, VK Video projects to maintain a safe, appealing space for children while balancing the needs of parents who manage screen time and content choices in a digital environment that spans multiple devices and markets.