During the presentation of the final tax report, Square Enix outlined a clear path for growth anchored in the strength of its portfolio. The company reported rising profits driven by popular titles such as Final Fantasy XIV and confirmed plans to cultivate new intellectual properties while reinforcing existing franchises. This strategic stance follows a recent agreement with the Embracer Group, which included the sale of studios linked to the Tomb Raider, Deus Ex, and Crystal Dynamics portfolios for approximately $300 million. (Source: Square Enix statements, investor briefing)
According to the Tokyo-based game maker, expanding the reach of its brands is central to its medium-term plan. The company intends to invest in new studios and is evaluating opportunities for acquisitions and mergers to bolster its market position. The report also introduces a newly created Chief Publication Officer (CPO) role, entrusted with strengthening distribution efforts and accelerating decision-making through the formation of an integrated management group. (Source: investor briefing, corporate governance notes)
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Square Enix is also exploring blockchain initiatives as a mid-term priority. Executives are considering new projects that would grant greater control over blockchain-based experiences. The company is actively engaging with evolving regulatory frameworks for video games in this space and plans to run controlled experiments with non-fungible tokens in multiple regions. (Source: strategic planning document)
Alongside this, Square Enix intends to establish an international entity focused on the creation, management, and investment in proprietary tokens, as well as activities related to NFTs, blockchain, and cryptocurrency ventures. This direction aligns with the Embracer Group deal, which reorganized the group’s studios and opened room for new ventures within Square Enix. (Source: strategic outlook, press materials)
Square Enix maintains a substantial operation outside Japan, retaining rights to intellectual properties such as Life is Strange and Just Cause. Even as the company looks ahead, the emphasis remains on strengthening region-specific initiatives while developing games with broad commercial appeal that still carry a distinct geographic identity. (Source: regional strategy briefing, IP portfolio summaries)