Sony has slashed the price of the PlayStation VR2 headset as part of a broad promotional push. The campaign highlights a move that makes the high-end virtual reality system more accessible to a wider audience. Portal sources note that the price drop is a strategic response to market dynamics and aims to energize interest around the platform.
The price previously stood at 550 dollars, roughly equivalent to 47,600 rubles, and has been reduced to 346 dollars, about 29,900 rubles. Analysts describe this as the most substantial discount since the device first became available in early 2023. After the promotion began, sales reportedly surged by more than 2,000 percent, signaling a renewed consumer urgency and renewed attention to VR gaming on Sony hardware.
Observers suggest the timing reflects weaker than expected sales for PlayStation VR2. Sony executives have indicated that the headset can connect to a computer, though this requires a specialized adapter. Compatibility mode for PC use is slated to become available in August, expanding the device’s reach beyond the console ecosystem and potentially opening avenues for cross-platform play and development partnerships.
Critics have pointed to several drawbacks, including limited compatibility with games released for the original PlayStation VR unless developers port titles to PS VR2 and the PS5. In addition, the current library of PS VR2 titles remains smaller than the catalog for the first PlayStation VR and the PC VR ecosystem, which has left some potential buyers weighing the value proposition against their existing game libraries.
In response to these concerns, Sony has begun integrating PS VR2 games into the PS Plus expanded subscription, a move designed to broaden access to current and upcoming titles without requiring full purchase. The company also plans to release the PC adapter soon, a step that could widen the audience further by removing barriers to PC users who want to experiment with VR experiences on non-console hardware.
Earlier reporting has suggested that Grand Theft Auto 5 could make its way to Game Pass for PC users, a development that underscores the ongoing shift in digital strategy across major platforms. While not a direct announcement about PS VR2, the broader trend signals increasing cross-platform opportunities that may influence how Sony and other developers approach VR software, distribution, and subscriptions in the near term.