Nvidia is set to reveal multiple GeForce RTX 40 SUPER graphics card models at the upcoming CES event, with buzz centered on what the company might showcase for the high end of the lineup. The rumor mill points to a strategic reveal plan that emphasizes new hardware rather than a full, live hardware expo. Industry observers note that the information comes from a trusted insider and is being shared in a way that stirs anticipation without showing actual product footage yet.
Inside sources indicate that Nvidia has reserved three exhibition halls for its CES 2024 presence but have not clarified whether the presentation will follow a traditional in-person format, an online publication, or a concise video release. The lack of detail leaves room for speculation while underscoring Nvidia’s willingness to adapt its launch approach to the realities of large public showcases. In recent years, tech companies have blended live events with digital components, allowing more people to engage with press materials, technical briefings, and product demonstrations on their own terms.
According to the circulating rumors, the GeForce RTX 40 SUPER family could include two or three distinct models. The strongest variant in the trio would be the GeForce RTX 4080 SUPER, reportedly built around an unlocked AD103 configuration featuring 10,240 CUDA cores and 16 GB of GDDR6X memory. Following closely would be the GeForce RTX 4070 Ti SUPER, allegedly delivering 8,448 CUDA cores paired with 16 GB of fast memory. Completing the lineup would be the GeForce RTX 4070 SUPER, expected to offer 7,168 CUDA cores and 12 GB of video memory. These figures, while speculative, align with Nvidia’s historical approach of scaling core counts and memory bandwidth to address varying segments within the gaming graphics market while maintaining competitive pricing frameworks across generations.
There is also talk that Nvidia might employ different GPU configurations for the RTX 4070 SUPER, potentially diversifying the silicon used for production and tuning. Some chatter suggests a modest increase in power consumption, possibly around 20 watts above the baseline RTX 4070 figure, as a tradeoff for higher performance within the same architectural family. If confirmed, this approach would reflect Nvidia’s pattern of optimizing power efficiency and performance per watt while delivering tangible gains for players who demand higher frame rates and smoother gameplay in demanding titles and at higher resolutions.
The pricing for the upcoming GeForce RTX 40 SUPER models has not been disclosed, leaving enthusiasts to wait for official figures after the formal reveal. In the absence of concrete numbers, the market will be watching how Nvidia positions these cards relative to existing RTX 40 series cards and how the new models fit into the broader pricing strategy for 4K gaming and content creation workflows. Price sensitivity remains a key factor in the decision-making process for buyers who balance raw horsepower with budget constraints during an era of rising component costs and ongoing supply considerations.
Earlier insights about gaming requirements offer a practical reminder of how hardware choices translate into real-world performance. A prior assessment of the Russian action title Smoot suggested that players would benefit from a substantial memory footprint, with 32 GB of RAM paired with an RTX 3080 for comfortable gameplay. While American and Canadian gamers may pursue different system configurations, the takeaway is clear: modern high-end titles place a premium on both memory bandwidth and GPU horsepower. The evolution of graphics cards often follows this dual emphasis, where the latest GPUs can unlock higher frame rates, sharper textures, and more responsive imaging when paired with ample system memory and fast storage. This broader context helps frame expectations for the RTX 40 SUPER launch and the kinds of gameplay experiences it may enable for PC enthusiasts in North America.