In the first half of the year, the gaming peripherals market in Russia showed striking momentum. Revenue for gaming mice climbed significantly, rising by 124 percent compared with the same period last year and, in terms of units, by 42 percent. This surge was confirmed by the press service of M.Video-Eldorado, which highlighted that the total value of mouse sales reached 1.7 billion rubles while shipping volumes approached 1.8 million units. Among the most popular models were the Logitech G102 Black, Thunderobot ML201, Razer DeathAdder Essential Black, Logitech G102 White, and Defender Ezone GM-036. These selections illustrate a diverse mix of mainstream and mid-range options that appealed to a broad audience, from competitive esports enthusiasts to casual gamers upgrading their setups.
Similarly, the market for gaming keyboards demonstrated robust growth. During the first six months of the year, keyboard sales advanced by 46 percent on the revenue side and 41 percent in unit terms. The cumulative sales reached about 3 billion rubles across 963 thousand units. Within this category, the Red Square Keyrox TKL Hyperion and TKL g3ms White led the way, followed by the Red Square Keyrox TKL Hanami and the Keyrox TKL series, as well as Thunderobot KG3104R. The strength of these models points to a demand for compact, high-performance layouts that fit both compact desktop setups and larger battle stations without compromising comfort or ergonomics.
The headset segment demonstrated the most dynamic growth among gaming accessories during the period. Sales in monetary terms surged by 207 percent, while units sold rose by 81 percent, culminating in 1.6 million headsets valued at about 4.5 billion rubles. The lineup driving this ascent included the Thunderobot H31, Razer Kraken X Lite, Acer ZL.HDSCC.01C, Logitech G435 Black, and the Lunacy Dark Project HS5a. This trend underscores a shift toward immersive audio experiences, with buyers prioritizing wireless capabilities, lightweight designs, and comfortable long-session wear. It also reflects a willingness to invest in peripherals that enhance competition or streaming quality, signaling a maturation of the gaming ecosystem in the region.
In parallel regional tech news, the industry has seen analysts and enthusiasts discuss AMD’s offerings in the context of Windows AI. A recent release highlighted AMD’s push toward mainstream performance that supports AI workloads within typical home or small-office environments. This momentum aligns with the broader move toward more capable, energy-efficient processors that can handle modern AI-enabled software without requiring enterprise-class hardware. Such developments influence consumer decisions around gaming PCs, as CPU choice increasingly matters for both gaming performance and parallel AI tasks, shaping the overall value proposition for desktop setups in Russia and neighboring markets.