In a candid confession, Danya Milokhin recalled a memorable misstep from her days in Russia. She admitted that she bought five pairs of sneakers for a staggering 750 thousand rubles, a choice driven by the urge to impress a widely followed blogger. The admission surfaced on a podcast hosted by Eldar Dzharakhov, which highlighted some of the less prudent purchases she had made in the past.
The influencer shared that the moment came while she was still enjoying popularity and financial comfort, at the Nikita Efremov store in Moscow. The sum spent for the five pairs reached 750 thousand rubles, a detail she now reflects on as a costly lesson in vanity and perception management.
Milokhin explained that at first she considered abandoning the purchase. However, she happened to notice another prominent blogger, Maryana Rozhkova, known online as Maryana Ro, at the same shop. The sight of a peer in close proximity helped persuade her to proceed with the transaction despite the steep price tag.
She recalled a moment of pressure and social fear: she did not want to look like a loser in Maryana Ro’s eyes, so she decided to complete the purchase. She also mentioned that her bank balance at the time showed about four million rubles, a number that underscores how the expenditure stood out against her broader financial picture.
From that period, Milokhin began shifting her professional path, eventually expanding into beauty ventures abroad. She opened a beauty salon in the United Arab Emirates and has since aligned herself with a residence in Dubai, sharing her time with various high-profile personalities in the region.
Over the years, Milokhin has relocated several times, moving from Russia in 2022 to the United States as part of a broader wave of TikTok creators. Her journey then included a visit to Thailand before she settled in the UAE. She has mentioned that earnings from Russia faced challenges, and she has not yet secured new advertising collaborations as part of a wider career transition. Throughout these changes, she has continued to maintain a presence online while adjusting to the shifting opportunities in both markets and platforms.